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Inhaltsangabe
Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world.
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Über die Autorin bzw. den Autor
Dave Chaffey is a digital marketing consultant and publisher of marketing advice site SmartInsights.com. He is a visiting lecturer on marketing courses at Birmingham, Cranfield and Warwick universities and the Institute of Direct Marketing.
Fiona Ellis-Chadwick is a Senior Lecturer in Marketing at the Business School at The Open University Business School, Academic Consultant for the BBC, Marketing Consultant and academic author.
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Digital Marketing: Strategy, Implementation and Practice
Verlag:
Pearson Education Limited, United Kingdom, Harlow, 2012
ISBN 10: 0273746103
ISBN 13: 9780273746102
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Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
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Paperback. Zustand: Good. Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Bestandsnummer des Verkäufers GOR004752602
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Digital Marketing: Strategy, Implementation and Practice
Verlag:
Pearson Education Limited, United Kingdom, Harlow, 2012
ISBN 10: 0273746103
ISBN 13: 9780273746102
Gebraucht
Paperback
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bestandsnummer des Verkäufers GOR005704952
Anzahl: 14 verfügbar
Beispielbild für diese ISBN
Digital Marketing: Strategy, Implementation and Practice
Verlag:
Pearson Education Limited, United Kingdom, Harlow, 2012
ISBN 10: 0273746103
ISBN 13: 9780273746102
Gebraucht
Paperback
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Fair. Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. Bestandsnummer des Verkäufers GOR006155959
Anzahl: 1 verfügbar
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Digital Marketing: Strategy, Implementation and Practice
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Zustand: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Bestandsnummer des Verkäufers wbs9464524780
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Digital Marketing : Strategy, Implementation and Practice
Verlag:
Pearson Education, Limited, 2012
ISBN 10: 0273746103
ISBN 13: 9780273746102
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Softcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 8605201-6
Anzahl: 3 verfügbar
Beispielbild für diese ISBN
Digital Marketing : Strategy, Implementation and Practice
Verlag:
Pearson Education, Limited, 2012
ISBN 10: 0273746103
ISBN 13: 9780273746102
Gebraucht
Softcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Bestandsnummer des Verkäufers 8605371-6
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Digital Marketing: Strategy, Implementation and Practice
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Zustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Bestandsnummer des Verkäufers Z1-N-006-00740
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Digital Marketing: Strategy, Implementation and Practice (5th Edn)
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Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pen markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780273746102. Bestandsnummer des Verkäufers 4313515
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Digital Marketing: Strategy, Implementation and Practice (5th Edn)
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780273746102. Bestandsnummer des Verkäufers 4313514
Anzahl: 1 verfügbar
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Digital Marketing
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Verkäuferbewertung 4 von 5 Sternen
Zustand: Muy bueno. : La quinta edición de 'Marketing Digital' ofrece una guía completa y práctica sobre cómo las empresas pueden aprovechar al máximo los medios digitales para alcanzar sus objetivos de marketing. Este libro vincula la teoría del marketing con la experiencia empresarial práctica a través de estudios de casos y entrevistas de empresas de vanguardia como eBay y Facebook, ayudando a los estudiantes a comprender el marketing digital en el mundo real. Los lectores aprenderán los mejores marcos de trabajo para desarrollar una estrategia de marketing digital, además de los factores de éxito para las técnicas clave de marketing digital, incluyendo el marketing de búsqueda, la optimización de la conversión y las comunicaciones digitales utilizando las redes sociales como Twitter y Facebook. EAN: 9780273746102 Tipo: Libros Categoría: Negocios y Economía|Tecnología Título: Digital Marketing Autor: Dave Chaffey| Fiona Ellis-Chadwick Editorial: Pearson Education Idioma: en Páginas: 698 Formato: tapa blanda. Bestandsnummer des Verkäufers Happ-2025-07-22-c929eebc
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