Verwandte Artikel zu Guide to Internal Communication Methods
Inhaltsangabe
Handling communication techniques effectively is an integral part of modern management. But making the right choices is becoming increasingly difficult - and increasingly important. On the one hand, technology is opening up new possibilities all the time. On the other, organizations are more and more adopting strategies that demand improved communication.
The Guide offers just the kind of help the beleaguered manager or team leader needs. It is based on material originally compiled for the widely acclaimed Gower Handbook of Internal Communication. Each chapter examines a particular group of communication techniques and uses practical examples to show their strengths and weaknesses, highlight common pitfalls and review issues such as costs and timing.
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Über die Autorin bzw. den Autor
Eileen Scholes began her career as a journalist, moving on to become a producer of high profile corporate materials. As a director of the ITEM Group, she helped organizations of all kinds to devise and implement strategies for communicating with internal audiences.
ITEM is one of the largest and longest established of the UK consultancies specializing in internal communication at both strategic and operational levels. Its clients include some of Britain's best known organizations.
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