Fundraising for Beginners: Essential Procedures for Getting a Fundraising Program Up and Running (Successful Fundraising) - Softcover

 
9781118693124: Fundraising for Beginners: Essential Procedures for Getting a Fundraising Program Up and Running (Successful Fundraising)
Softcover
ISBN 10: 1118693124 ISBN 13: 9781118693124
Verlag: Wiley-VCH, 2013

Inhaltsangabe

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations establish effective fundraising programs. This resource provides useful information to produce winning fundraising plans, build mailing lists, effectively manage records, produce direct mail appeals, solicit major gifts, and more.

Important topics covered include:

  • Expanding an organization’s donor base
  • Researching donor prospects
  • First time fundraising efforts
  • Annual operational plans
  • Fundraising evaluation
  • Building a mailing list
  • Solicitation calls
  • Phonathons
  • Board gifts
  • Direct mail appeals
  • Special events
  • Call reports
  • Attracting new donors
  • Donor communication
  • Fundraising presentations
  • Planned giving
  • Grant seeking

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

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Über die Autorin bzw. den Autor

Scott C. Stevenson is the editor of Fundraising for Beginners: Essential Procedures for Getting a Fundraising Program Up and Running, published by Wiley.

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Verlag
Wiley-VCH
Erscheinungsdatum
2013
Sprache
Englisch
ISBN 10 
1118693124
ISBN 13 
9781118693124
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
58
Herausgeber
Stevenson Scott C.
Kontakt zum Hersteller
Wiley-VCH GmbH
product_safety@wiley.com

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Weinheim
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Deutschland