Linear Optimization for Business: Theory and practical application - Softcover

Singer, Marcos

 
9781138491755: Linear Optimization for Business: Theory and practical application
Softcover
ISBN 10: 1138491756 ISBN 13: 9781138491755
Verlag: Routledge, 2019

Inhaltsangabe

This book takes a unique approach to linear optimization by focusing on the underlying principles and business applications of a topic more often taught from a mathematical and computational perspective. By shifting the perspective away from heavy math, students learn how optimization can be used to drive decision making in real world business settings. The book does not shy away from the theory underlying linear optimization but rather focuses on ensuring students understand the logic without getting caught up in proving theorems. Plenty of examples, applications and case studies are included to help bridge the gap between the theory and the way it plays out in practice. The author has also included several Excel spreadsheets, showing worked-out models of linear optimization that have been used to drive decisions ranging from configuring a police force to purchasing crude oil and media planning. How can the routes and pricing structures of airlines be optimized? How much should be invested in the prevention and punishment of crimes? These are everyday problems that can be solved using linear optimization, and this book shows students just how to do that. It will prove a useful, math-free resource for all students of management science and operations research.

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Über die Autorin bzw. den Autor

Marcos Singer is a full professor of operations management and Dean of the MBA program at the business school at Pontificia Universidad Católica de Chile.

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Verlag
Routledge
Erscheinungsdatum
2019
Sprache
Englisch
ISBN 10 
1138491756
ISBN 13 
9781138491755
Einband
Taschenbuch
Anzahl der Seiten
408
Kontakt zum Hersteller
BOOKS etc..
cs@booksetc.co.uk

BOOKS etc.
Aldershot
Vereinigtes Königreich
Verantwortliche Person
GPSR Kontakt
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Deutschland

Weitere beliebte Ausgaben desselben Titels

9781138491731: Linear Optimization for Business: Theory and practical application

Vorgestellte Ausgabe

ISBN 10:  113849173X ISBN 13:  9781138491731
Verlag: Routledge, 2019
Hardcover