Verwandte Artikel zu Food and Beverage Management

9781138679313: Food and Beverage Management
Softcover
ISBN 10: 1138679313 ISBN 13: 9781138679313
Verlag: Taylor & Francis, 2018

Inhaltsangabe

This introductory textbook provides a thorough guide to the management of food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry. It explores the broad range of subject areas that encompass the food and beverage market and its main sectors - fast food and casual dining, hotels and quality restaurants and event, industrial and welfare catering. It also looks at some of the important trends affecting the food and beverage industry, covering consumers, the environment and ethical concerns as well as developments in technology.

New to this edition:

  • New chapter: Classifying food and drink service operations.

  • New international case studies throughout covering the latest industry developments within a wide range of businesses.

  • Enhanced coverage of financial aspects, including forecasting and menu pricing with respective examples of costings.

  • New coverage of contemporary trends, including events management, use of technology, use of social media in marketing, customer management and environmental concerns, such as sourcing, sustainability and waste management.

  • Updated companion website, including new case studies, PowerPoint slides, multiple choice questions, revision notes, true or false questions, short answer questions and new video and web links per chapter.

It is illustrated in full colour and contains in-chapter activities as well as end-of-chapter summaries and revision questions to test the readers' knowledge as they progress. Written by a team of authors with many years of industry practice and teaching experience, this book is the ideal guide to the subject for hospitality students and industry practitioners alike.

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Über die Autorin bzw. den Autor

Bernard Davis wrote the first edition of this book and led its development through the second and third editions to become the best-selling text that it is today.

Andrew Lockwood

is Forte Professor of Hospitality Management in the School of Hospitality and Tourism Management at the University of Surrey.

Peter Alcott

retired from his post as Senior Tutor for Professional Training and SCEPTrE Fellow at the University of Surrey in September 2009, where he now teaches hospitality management modules on a part-time basis.

Ioannis S. Pantelidis

is a Principal Lecturer in Hospitality Management at the University of Brighton.

Von der hinteren Coverseite

This introductory textbook provides a thorough guide to the management of food and beverage outlets. It is illustrated in full colour and contains in-chapter activities as well as end-of-chapter summaries and revision questions to test the readers' knowledge as they progress.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Taylor & Francis
Erscheinungsdatum
2018
Sprache
Englisch
ISBN 10 
1138679313
ISBN 13 
9781138679313
Einband
Taschenbuch
Auflage
6
Anzahl der Seiten
404
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