Communication: Principles for a Lifetime - Softcover

Beebe, Steven

Softcover

ISBN 10: 1292102861 ISBN 13: 9781292102863

Verlag: Pearson, 2015

Inhaltsangabe

For courses in Introduction to Communication that take a mainstream rather than a survey approach   A five-principles approach that helps students build practical communication skills Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organising the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The 6th Edition retains this successful five-principles framework, and adds updated content and a new learning architecture that better helps students build, and use, strong communication skills―in the course and beyond.

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Reseña del editor

For courses in Introduction to Communication that take a mainstream rather than a survey approach A five-principles approach that helps students build practical communication skills Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The sixth edition retains this successful five-principles framework, and adds updated content and a new learning architecture that better helps students build, and use, strong communication skills-in the course and beyond.

Details zur Ausgabe

• Verlag: Pearson
• Erscheinungsdatum: 2015
• Sprache: Englisch
• ISBN 10: 1292102861
• ISBN 13: 9781292102863
• Einband: Tapa blanda
• Anzahl der Seiten: 472
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italien