Strategic Management: A Competitive Advantage Approach, Concepts, Global Edition: A Competitive Advantage Approach, Concepts, Global Edition - Softcover

David, Fred R.

 
9781292164977: Strategic Management: A Competitive Advantage Approach, Concepts, Global Edition: A Competitive Advantage Approach, Concepts, Global Edition

Inhaltsangabe

For courses in strategy.

A Practical, Skills-oriented Approach to Strategic Management

In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The 16th Edition has been thoroughly updated and revised with current research and concepts, and added exercises and review questions.

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9780134153971: Strategic Management: A Competitive Advantage Approach, Concepts

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ISBN 10:  0134153979 ISBN 13:  9780134153971
Verlag: Pearson, 2016
Softcover