International Business, Global Edition - Softcover

John, Daniels; Lee, Radebaugh

Softcover

ISBN 10: 1292214732 ISBN 13: 9781292214733

Verlag: Pearson Education, 2018

Inhaltsangabe

INTERNATIONAL BUSINESS, GLOBAL EDITION, 16TH EDITION by John Daniels, Lee Radebaugh, Daniel Sullivan, 9781292214733

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Reseña del editor

For courses in international business. International business through theory and practice Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors' descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what they've learned. Now in its 16th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains current through updated author- written cases, including seven entirely new cases, streamlined writing, and expanded coverage of relevant global changes. Pearson MyLabTM Management not included. Students, if Pearson MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. Pearson MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson rep for more information. Pearson MyLab Management is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Über diese Auflage

• Verlag: Pearson Education
• Erscheinungsdatum: 2018
• ISBN 10: 1292214732
• ISBN 13: 9781292214733
• Einband: Tapa blanda
• Anzahl der Seiten: 688