A Multiple-Product Sales Force Allocation Model (Classic Reprint) - Softcover

Montgomery, David Bruce

Softcover

ISBN 10: 1334300534 ISBN 13: 9781334300530

Verlag: Forgotten Books, 2018

Inhaltsangabe

This book describes a model that can assist sales forces in allocating their time to various products over different periods in a way that optimizes the profits generated by their efforts. The author takes into account that sales forces often have more products than they feasibly promote at once, meaning that they must strategically divide their efforts. This model and its concepts can greatly benefit managers of sales teams and business leaders looking to improve their profitability. By elucidating the intricate relationship between sales effort and profit results, this book equips readers with the tools to make informed decisions about their sales strategies.

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Reseña del editor

Excerpt from A Multiple-Product Sales Force Allocation Model

Most Of the management science research reported to date on problems Of personal selling has been concerned with some type Of sales effort allocation decision. Given that the sales force available to a firm for some short-term planning period is typically a fixed and scarce resource, the basic management question to be answered is, how should the salesmen be utilized in order to maximize profits?

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This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Details zur Ausgabe

• Verlag: Forgotten Books
• Erscheinungsdatum: 2018
• ISBN 10: 1334300534
• ISBN 13: 9781334300530
• Einband: Tapa blanda
• Sprache: Englisch
• Anzahl der Seiten: 87
• Kontakt zum Hersteller: Nicht verfügbar