Real World Career Preparation: A Guide to Creating a University Student-Run Communications Agency - Softcover

Swanson, Douglas J.

 
9781433131745: Real World Career Preparation: A Guide to Creating a University Student-Run Communications Agency

Inhaltsangabe

With more than ten years of experience supervising a student-run agency, Swanson examines the three critical roles a student agency must fulfill in order to be successful: the agency must be an exceptional environment for learning, it must be a successful business, it must be a supportive partner in both on- and off-campus communities.

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Über die Autorin bzw. den Autor

Douglas J. Swanson (Ed.D., Oklahoma State University) is Professor of Communications at California State University, Fullerton, where he founded PRactical ADvantage Communications, an award-winning student-run agency. Swanson has previous industry experience as a journalist, broadcaster, and public relations professional.

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9781433131752: Real World Career Preparation: A Guide to Creating a University Student-Run Communications Agency

Vorgestellte Ausgabe

ISBN 10:  1433131757 ISBN 13:  9781433131752
Verlag: Peter Lang Inc., International A..., 2017
Hardcover