Verwandte Artikel zu Fighting Churn with Data: The Science and Strategy...
Inhaltsangabe
Churn is the bane of any subscription business, such as content subscriptions, software as a service, and even ad-supported freemium apps. You can improve customer retention through product changes and targeted engagement campaigns based on data-driven interventions.
This hands-on guide is packed with techniques for converting raw data into measurable metrics, testing hypotheses, and presenting findings that are easily understandable to non-technical decision makers.
Don’t let your hard-won customers vanish from subscription services, taking their money with them. In Fighting Churn with Data you’ll learn powerful data-driven techniques to maximize customer retention and minimize actions that cause them to stop engaging or unsubscribe altogether.
• Identifying processes suited to machine learning
• Using machine learning to automate back office processes
• Seven everyday business process projects
• Using open source and cloud-based tools
• Case studies for machine learning decision making
For readers with basic data analysis skills, including Python and SQL.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Über die Autorin bzw. den Autor
Carl Gold is the Chief Data Scientist at Zuora, Inc, a comprehensive subscription management platform and newly public Silicon Valley “unicorn”. Zuora is widely recognized in a leader in all things pertaining to subscription and recurring revenue, with 1,000 customers across a range of industries worldwide. Carl joined Zuora in 2015 and created the predictive analytics system for Zuora’s subscriber analysis product, Zuora Insights.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
Neu kaufen
Diesen Artikel anzeigen
EUR 46,36
Gratis für den Versand innerhalb von/der USA
Versandziele, Kosten & DauerSuchergebnisse für Fighting Churn with Data: The Science and Strategy...
Beispielbild für diese ISBN
Fighting Churn with Data Format: Paperback
Anbieter: INDOO, Avenel, NJ, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: As New. Unread copy in mint condition. Bestandsnummer des Verkäufers SS9781617296529
Anzahl: Mehr als 20 verfügbar
Beispielbild für diese ISBN
Fighting Churn with Data Format: Paperback
Anbieter: INDOO, Avenel, NJ, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. Brand New. Bestandsnummer des Verkäufers 9781617296529
Anzahl: Mehr als 20 verfügbar
Beispielbild für diese ISBN
Fighting Churn with Data
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers PB-9781617296529
Anzahl: 13 verfügbar
Foto des Verkäufers
Fighting Churn with Data
Anbieter: Rarewaves USA, OSWEGO, IL, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: New. Churn is the bane of any subscription business, such as content subscriptions, software as a service, and even ad-supported freemium apps. You can improve customer retention through product changes and targeted engagement campaigns based on data-driven interventions. This hands-on guide is packed with techniques for converting raw data into measurable metrics, testing hypotheses, and presenting findings that are easily understandable to non-technical decision makers. Don't let your hard-won customers vanish from subscription services, taking their money with them. In Fighting Churn with Data you'll learn powerful data-driven techniques to maximize customer retention and minimize actions that cause them to stop engaging or unsubscribe altogether. . Identifying processes suited to machine learning . Using machine learning to automate back office processes . Seven everyday business process projects . Using open source and cloud-based tools . Case studies for machine learning decision making For readers with basic data analysis skills, including Python and SQL. Bestandsnummer des Verkäufers LU-9781617296529
Anzahl: 10 verfügbar
Beispielbild für diese ISBN
Fighting Churn with Data (Paperback)
Verlag:
Manning Publications, New York, 2021
ISBN 10: 161729652X
ISBN 13: 9781617296529
Neu
Paperback
Anbieter: Grand Eagle Retail, Mason, OH, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: new. Paperback. Churn is the bane of any subscription business, such as content subscriptions, software as a service, and even ad-supported freemium apps. You can improve customer retention through product changes and targeted engagement campaigns based on data-driven interventions. This hands-on guide is packed with techniques for converting raw data into measurable metrics, testing hypotheses, and presenting findings that are easily understandable to non-technical decision makers. Dont let your hard-won customers vanish from subscription services, taking their money with them. In Fighting Churn with Data youll learn powerful data-driven techniques to maximize customer retention and minimize actions that cause them to stop engaging or unsubscribe altogether. Identifying processes suited to machine learning Using machine learning to automate back office processes Seven everyday business process projects Using open source and cloud-based tools Case studies for machine learning decision making For readers with basic data analysis skills, including Python and SQL. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Bestandsnummer des Verkäufers 9781617296529
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Fighting Churn with Data: The science and strategy of customer retention
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. In. Bestandsnummer des Verkäufers ria9781617296529_new
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Fighting Churn with Data: The Science and Strategy of Customer Retention
Verlag:
Manning Publications 2021-02-08, 2021
ISBN 10: 161729652X
ISBN 13: 9781617296529
Neu
Paperback
Anbieter: Chiron Media, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
Paperback. Zustand: New. Bestandsnummer des Verkäufers 6666-GRD-9781617296529
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Fighting Churn with Data
Verlag:
Manning Publications, 2021
ISBN 10: 161729652X
ISBN 13: 9781617296529
Neu
Softcover
Erstausgabe
Anbieter: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irland
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. 2021. 1st Edition. Paperback. . . . . . Bestandsnummer des Verkäufers V9781617296529
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Fighting Churn with Data
Anbieter: Kennys Bookstore, Olney, MD, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. 2021. 1st Edition. Paperback. . . . . . Books ship from the US and Ireland. Bestandsnummer des Verkäufers V9781617296529
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Fighting Churn With Data: The Science and Strategy of Customer Retention
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Brand New. 350 pages. 9.00x7.25x1.00 inches. In Stock. Bestandsnummer des Verkäufers __161729652X
Anzahl: 2 verfügbar