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Inhaltsangabe
In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the world, including Nike, AT&T, Toyota, and JC Penny. He discovered that incoming emails offered countless opportunities to mine data and solidify relationships with citizens and customers—opportunities of which organizations everywhere were failing to take advantage.
Through a series of case studies, this fascinating book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. From facilitating more effective and courteous customer service to mining useful information about their clients, from averting disaster by catching product defects early to understanding and managing their public image, companies will discover new and innovative uses for the contents of their inboxes.
Don’t miss another opportunity to connect with your clients. Let one of the great innovators of our time show you how to transform your info@ email account into a goldmine.
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Über die Autorin bzw. den Autor
Dr. V. A. Shiva Ayyadurai is a scientist-technologist, entrepreneur, and educator. In 1978, at age fourteen, he invented the world's first email system, for which he was awarded a US copyright. He holds four degrees from MIT and is a Fulbright Scholar, Lemelson-MIT Awards Finalist, and Westinghouse Science Talent Honors Award recipient. He lives in Belmont, Massachusetts.
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The Email Revolution : Unleashing the Power to Connect
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Skyhorse Publishing Company, Incorporated, 2013
ISBN 10: 1621532631
ISBN 13: 9781621532637
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The Email Revolution : Unleashing the Power to Connect
Verlag:
Skyhorse Publishing Company, Incorporated, 2013
ISBN 10: 1621532631
ISBN 13: 9781621532637
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The Email Revolution : Unleashing the Power to Connect
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Skyhorse Publishing Company, Incorporated, 2013
ISBN 10: 1621532631
ISBN 13: 9781621532637
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The Email Revolution
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Skyhorse Publishing, 2013
ISBN 10: 1621532631
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Zustand: New. Through a series of case studies, this book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. Num Pages: 240 pages, black & white illustrations, black & white tables. BIC Classification: KJD; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 242 x 157 x 24. Weight in Grams: 438. . 2013. 1st Edition. Hardcover. . . . . Bestandsnummer des Verkäufers V9781621532637
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The Email Revolution: Unleashing the Power to Connect
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Gebunden. Zustand: New. KlappentextrnrnIn 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the larg. Bestandsnummer des Verkäufers 904568025
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The Email Revolution
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Hardback. Zustand: New. In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the world, including Nike, ATandT, Toyota, and JC Penny. He discovered that incoming emails offered countless opportunities to mine data and solidify relationships with citizens and customers-opportunities of which organizations everywhere were failing to take advantage.Through a series of case studies, this fascinating book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. From facilitating more effective and courteous customer service to mining useful information about their clients, from averting disaster by catching product defects early to understanding and managing their public image, companies will discover new and innovative uses for the contents of their inboxes. Don't miss another opportunity to connect with your clients. Let one of the great innovators of our time show you how to transform your info@ email account into a goldmine. Bestandsnummer des Verkäufers LU-9781621532637
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The Email Revolution
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Zustand: New. Through a series of case studies, this book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. Num Pages: 240 pages, black & white illustrations, black & white tables. BIC Classification: KJD; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 242 x 157 x 24. Weight in Grams: 438. . 2013. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland. Bestandsnummer des Verkäufers V9781621532637
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The Email Revolution
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Hardback. Zustand: New. In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the world, including Nike, ATandT, Toyota, and JC Penny. He discovered that incoming emails offered countless opportunities to mine data and solidify relationships with citizens and customers-opportunities of which organizations everywhere were failing to take advantage.Through a series of case studies, this fascinating book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. From facilitating more effective and courteous customer service to mining useful information about their clients, from averting disaster by catching product defects early to understanding and managing their public image, companies will discover new and innovative uses for the contents of their inboxes. Don't miss another opportunity to connect with your clients. Let one of the great innovators of our time show you how to transform your info@ email account into a goldmine. Bestandsnummer des Verkäufers LU-9781621532637
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Email Revolution : Unleashing the Power to Connect
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Email Revolution : Unleashing the Power to Connect
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