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Organisational Performance and Buyers Perception Analysis: A Study on A Multinational Company in Bangladesh - Softcover
Inhaltsangabe
Duncan Brothers (Bangladesh) Ltd. is known as the leading tea producer of the country since its commencement in 1858. During last more then 150 years, it has hold of 16 tea gardens producing 12M Kg of Tea per annum about 20% of the country’s Tea production and 13 tea garden produces significant amount of rubber which is about 800 metric ton per annum. Form the study it observed- Strong Brand Image, Quality Product, Competitive Price & Social Welfare as the Duncan’s organizational strength and Weak Marketing Effort. No feedback from bottom level employees, less emphasis on advertising are found as its internal weakness. It also illustrated that the product quality, strong brand value, hygiene and safety, ISO standards, availability on demand etc are the salient features behind buyers preferences, motivation and impulses of satisfaction towards the Duncan’s products. At end of the project works the study recommended to be focused on increase productivity to ensure higher revenue, marketing department should take more initiatives to improvise its product selling and keep good liaison with buyers, put more emphasize product advertisement and keep improvement on its products quality.
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Über die Autorin bzw. den Autor
Md. Iqbal Hossain, Obtained B.Sc. (Hons) & MS in 2008 & 2011 in Forestry from IFESCU, University of Chittagong, Bangladesh. He has also completed Commonwealth Executive MBA, Under Commonwealth of Learning in 2015. Professionally he is a tea planter & working as Assistant Manager in Duncan Brothers (Bangladesh) Ltd.- An associate of Camellia PLC,Uk.
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Organisational Performance and Buyers Perception Analysis
Verlag:
LAP Lambert Academic Publishing Dez 2015, 2015
ISBN 10: 3659802468
ISBN 13: 9783659802461
Neu
Taschenbuch
Anbieter: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Deutschland
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Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Duncan Brothers (Bangladesh) Ltd. is known as the leading tea producer of the country since its commencement in 1858. During last more then 150 years, it has hold of 16 tea gardens producing 12M Kg of Tea per annum about 20% of the country's Tea production and 13 tea garden produces significant amount of rubber which is about 800 metric ton per annum. Form the study it observed- Strong Brand Image, Quality Product, Competitive Price & Social Welfare as the Duncan's organizational strength and Weak Marketing Effort. No feedback from bottom level employees, less emphasis on advertising are found as its internal weakness. It also illustrated that the product quality, strong brand value, hygiene and safety, ISO standards, availability on demand etc are the salient features behind buyers preferences, motivation and impulses of satisfaction towards the Duncan's products. At end of the project works the study recommended to be focused on increase productivity to ensure higher revenue, marketing department should take more initiatives to improvise its product selling and keep good liaison with buyers, put more emphasize product advertisement and keep improvement on its products quality. 96 pp. Englisch. Bestandsnummer des Verkäufers 9783659802461
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Organisational Performance and Buyers Perception Analysis : A Study on A Multinational Company in Bangladesh
Verlag:
LAP Lambert Academic Publishing, 2015
ISBN 10: 3659802468
ISBN 13: 9783659802461
Neu
Taschenbuch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Duncan Brothers (Bangladesh) Ltd. is known as the leading tea producer of the country since its commencement in 1858. During last more then 150 years, it has hold of 16 tea gardens producing 12M Kg of Tea per annum about 20% of the country's Tea production and 13 tea garden produces significant amount of rubber which is about 800 metric ton per annum. Form the study it observed- Strong Brand Image, Quality Product, Competitive Price & Social Welfare as the Duncan's organizational strength and Weak Marketing Effort. No feedback from bottom level employees, less emphasis on advertising are found as its internal weakness. It also illustrated that the product quality, strong brand value, hygiene and safety, ISO standards, availability on demand etc are the salient features behind buyers preferences, motivation and impulses of satisfaction towards the Duncan's products. At end of the project works the study recommended to be focused on increase productivity to ensure higher revenue, marketing department should take more initiatives to improvise its product selling and keep good liaison with buyers, put more emphasize product advertisement and keep improvement on its products quality. Bestandsnummer des Verkäufers 9783659802461
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Organisational Performance and Buyers Perception Analysis
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LAP LAMBERT Academic Publishing, 2015
ISBN 10: 3659802468
ISBN 13: 9783659802461
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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Hossain IqbalMd. Iqbal Hossain, Obtained B.Sc. (Hons) & MS in 2008 & 2011 in Forestry from IFESCU, University of Chittagong, Bangladesh. He has also completed Commonwealth Executive MBA, Under Commonwealth of Learning in 2015. Profes. Bestandsnummer des Verkäufers 158247925
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Organisational Performance and Buyers Perception Analysis
Verlag:
LAP Lambert Academic Publishing Dez 2015, 2015
ISBN 10: 3659802468
ISBN 13: 9783659802461
Neu
Taschenbuch
Anbieter: buchversandmimpf2000, Emtmannsberg, BAYE, Deutschland
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Taschenbuch. Zustand: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Duncan Brothers (Bangladesh) Ltd. is known as the leading tea producer of the country since its commencement in 1858. During last more then 150 years, it has hold of 16 tea gardens producing 12M Kg of Tea per annum about 20% of the country¿s Tea production and 13 tea garden produces significant amount of rubber which is about 800 metric ton per annum. Form the study it observed- Strong Brand Image, Quality Product, Competitive Price & Social Welfare as the Duncan¿s organizational strength and Weak Marketing Effort. No feedback from bottom level employees, less emphasis on advertising are found as its internal weakness. It also illustrated that the product quality, strong brand value, hygiene and safety, ISO standards, availability on demand etc are the salient features behind buyers preferences, motivation and impulses of satisfaction towards the Duncan¿s products. At end of the project works the study recommended to be focused on increase productivity to ensure higher revenue, marketing department should take more initiatives to improvise its product selling and keep good liaison with buyers, put more emphasize product advertisement and keep improvement on its products quality.Books on Demand GmbH, Überseering 33, 22297 Hamburg 96 pp. Englisch. Bestandsnummer des Verkäufers 9783659802461
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Organisational Performance and Buyers Perception Analysis | A Study on A Multinational Company in Bangladesh
Verlag:
LAP Lambert Academic Publishing, 2015
ISBN 10: 3659802468
ISBN 13: 9783659802461
Neu
Taschenbuch
Anbieter: preigu, Osnabrück, Deutschland
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Taschenbuch. Zustand: Neu. Organisational Performance and Buyers Perception Analysis | A Study on A Multinational Company in Bangladesh | Iqbal Hossain | Taschenbuch | 96 S. | Englisch | 2015 | LAP Lambert Academic Publishing | EAN 9783659802461 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. Bestandsnummer des Verkäufers 104049194
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