ISBN: 9783659802461 - organisational performance and buyers perception analysis: a study on a multinational company in bangladesh (5 Ergebnisse)

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  • Sprache: Englisch

    Verlag: LAP Lambert Academic Publishing, 2015

    3659802468 / 9783659802461

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    Taschenbuch. Zustand: Neu. Organisational Performance and Buyers Perception Analysis | A Study on A Multinational Company in Bangladesh | Iqbal Hossain | Taschenbuch | 96 S. | Englisch | 2015 | LAP Lambert Academic Publishing | EAN 9783659802461 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu.…

  • Sprache: Englisch

    Verlag: LAP Lambert Academic Publishing Dez 2015, 2015

    3659802468 / 9783659802461

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    Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Duncan Brothers (Bangladesh) Ltd. is known as the leading tea producer of the country since its commencement in 1858. During last more then 150 years, it has hold of 16 tea gardens producing 12M Kg of Tea per annum about 20% of the country's Tea production and 13 tea garden produces significant amount of rubber which is about 800 metric ton per annum. Form the study it observed- Strong Brand Image, Quality Product, Competitive Price & Social Welfare as the Duncan's organizational strength and Weak Marketing Effort. No feedback from bottom level employees, less emphasis on advertising are found as its internal weakness. It also illustrated that the product quality, strong brand value, hygiene and safety, ISO standards, availability on demand etc are the salient features behind buyers preferences, motivation and impulses of satisfaction towards the Duncan's products. At end of the project works the study recommended to be focused on increase productivity to ensure higher revenue, marketing department should take more initiatives to improvise its product selling and keep good liaison with buyers, put more emphasize product advertisement and keep improvement on its products quality. 96 pp. Englisch.…

  • Sprache: Englisch

    Verlag: LAP Lambert Academic Publishing, 2015

    3659802468 / 9783659802461

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    Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Duncan Brothers (Bangladesh) Ltd. is known as the leading tea producer of the country since its commencement in 1858. During last more then 150 years, it has hold of 16 tea gardens producing 12M Kg of Tea per annum about 20% of the country's Tea production and 13 tea garden produces significant amount of rubber which is about 800 metric ton per annum. Form the study it observed- Strong Brand Image, Quality Product, Competitive Price & Social Welfare as the Duncan's organizational strength and Weak Marketing Effort. No feedback from bottom level employees, less emphasis on advertising are found as its internal weakness. It also illustrated that the product quality, strong brand value, hygiene and safety, ISO standards, availability on demand etc are the salient features behind buyers preferences, motivation and impulses of satisfaction towards the Duncan's products. At end of the project works the study recommended to be focused on increase productivity to ensure higher revenue, marketing department should take more initiatives to improvise its product selling and keep good liaison with buyers, put more emphasize product advertisement and keep improvement on its products quality.…

  • Sprache: Englisch

    Verlag: LAP LAMBERT Academic Publishing, 2015

    3659802468 / 9783659802461

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    Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Hossain IqbalMd. Iqbal Hossain, Obtained B.Sc. (Hons) & MS in 2008 & 2011 in Forestry from IFESCU, University of Chittagong, Bangladesh. He has also completed Commonwealth Executive MBA, Under Commonwealth of Learning in 2015. Profes.…

  • Sprache: Englisch

    Verlag: LAP Lambert Academic Publishing Dez 2015, 2015

    3659802468 / 9783659802461

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    Taschenbuch. Zustand: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Duncan Brothers (Bangladesh) Ltd. is known as the leading tea producer of the country since its commencement in 1858. During last more then 150 years, it has hold of 16 tea gardens producing 12M Kg of Tea per annum about 20% of the country¿s Tea production and 13 tea garden produces significant amount of rubber which is about 800 metric ton per annum. Form the study it observed- Strong Brand Image, Quality Product, Competitive Price & Social Welfare as the Duncan¿s organizational strength and Weak Marketing Effort. No feedback from bottom level employees, less emphasis on advertising are found as its internal weakness. It also illustrated that the product quality, strong brand value, hygiene and safety, ISO standards, availability on demand etc are the salient features behind buyers preferences, motivation and impulses of satisfaction towards the Duncan¿s products. At end of the project works the study recommended to be focused on increase productivity to ensure higher revenue, marketing department should take more initiatives to improvise its product selling and keep good liaison with buyers, put more emphasize product advertisement and keep improvement on its products quality.Books on Demand GmbH, Überseering 33, 22297 Hamburg 96 pp. Englisch.…