Isbn: 9787302659693 (1 Ergebnisse)
Marketing Management (English version of the 15th edition of Tsinghua Marketing Series English version of the textbook)(Chinese Edition)
[ MEI ] FEI LI PU· KE TE LE . KAI WEN· LAI EN· KAI LE
Sprache: Englisch
- Softcover
Anbieter: liu xing, Nanjing, JS, Chinaliu xing
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EUR 129,81
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paperback. Zustand: New. Paperback. Pub Date: 2024-04 Pages: 566 Language: English Publisher: Tsinghua University Press This book is a classic work by Philip Kotler. a well-known marketing scholar and honorary professor of Kellogg School of Management at Northwestern University. It has been a best-seller around the world for nearly 60 years since its first edition was released. It has been translated into more than 20 languages and is a widely used textbook in business schools around the world. It has been included i.…
