Investigating Communication: An Introduction to Research Methods

Frey, Lawrence R.; Botan, Carl H.; Kreps, Gary L.

ISBN 10: 0205198260 ISBN 13: 9780205198269

Verlag: Pearson, 1999

Sprache: Englisch

Zustand: Gebraucht - Ausreichend Hardcover

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Beschreibung

Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 2.13.

Bestandsnummer des Verk�ufers G0205198260I5N10

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Bibliografische Details

Titel

Investigating Communication: An Introduction to Research Methods

Verlag

Pearson

Erscheinungsjahr

1999

Sprache

Englisch

ISBN-10

0205198260

ISBN-13

9780205198269

Einband

Hardcover

Auflage

2. Auflage

Zustand

Fair

Zustand des Schutzumschlags

No Jacket

Verk�uferkataloge

�ber diesen Titel

Inhaltsangabe

Praised for its accessible writing and extensive real-life examples, this text takes students step-by-step through the communication research process. Investigating Communication teaches students how communication research is conducted from start to finish, with the text's organization modeled after a traditional research study. By making the material accessible rather than impossible to learn, students become excited about studying research methods.

Rese�a del editor

This textbook provides a comprehensive, balanced introduction to communication research methods. Designed for students who have little or no familiarity with research methods, this book helps them to become more knowledgeable and competent consumers (and producers) of scholarly research and of the everyday research to which they are exposed by the mass media. Praised for its accessible writing and extensive real-life examples, this text takes students step-by-step through the communication research process. Investigating Communication teaches students how communication research is conducted from start to finish, with the text's organization modeled after a traditional research study. By making the material accessible rather than impossible to learn, students become excited about studying research methods.

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