esomar (28 Ergebnisse)

Zustand: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

No jacket. Zustand: Bon. Ancien livre de bibliothèque avec équipements. Sans jaquette. Edition 2007. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. No dust jacket. Edition 2007. Ammareal gives back up to 15% of this item's net price to charity organizations.

Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9780470517680.

Zustand: BUONO. Amsterdam, ESOMAR cm.15x22,5, pp.VI,296, brossura, cop.fig.a col. Buon esempl. Madrid (Spain), 5-7 November 1997. Editor: Deborah Fellows-Rödl.

Zustand: New. Satisfaction Guaranteed or your money back.

Zustand: new.

Zustand: New. Satisfaction Guaranteed or your money back.

Soft cover. Zustand: Near Fine. No Jacket. First Edition. 411pp. Minimal marking to edges, otherwise near fine copy with no inscriptions. Size: 8vo - over 7¾" - 9¾" tall. Book.

Broschiert. Zustand: Gut. 487/ 475 Seiten; Die hier angebotenen Bände stammen aus einer teilaufgelösten Bibliothek und weisen die entsprechenden Kennzeichnungen auf (Rückenschild, Instituts-Stempel.); der Buchzustand ist ansonsten ordentlich und dem Alter entsprechend gut. KOMPLETTPREIS für 2 Bände; Beiträge in ENGLISCHER Sprache, vereinzelt auch in DEUTSCHER oder FRANZÖSISCHER Sprache; Sprache: Englisch Gewicht in Gramm: 1350.

Zustand: new.

Zustand: New. In.

HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: Gut. Zustand: Gut | Seiten: 720 | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.

Hardcover. Zustand: new. Hardcover. The fifth edition of what was formerly know as The ESOMAR Handbook of Market and Opinion Research has been completely revised to reflect the latest approaches in the rapidly changing world of professional market research. The new Handbook stands out from earlier editions by explaining the latest research techniques and methodologies within a contemporary business context. Yet it remains an invaluable and practical day to day reference work for the modern market researcher. Truly international in outlook and approach, the Handbook combines contributions from over 40 research thought leaders and specialists from across the world including the UK, US, Europe, Australia and S.E.Asia. "The editors and authors make an overdue contribution to bridging the Theory-Practice divide. Their client perspective will delight, inform and inspire market research specialists and users alike."Prof. Sean Meehan (Switzerland), Martin Hilti Professor of Marketing and Change Management, IMD International Institute for Management Development Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Zustand: New. pp. 656.

Hardcover. Zustand: Very Good. Very Good. Dust Jacket may NOT BE INCLUDED.CDs may be missing. SHIPS FROM MULTIPLE LOCATIONS. book.

Zustand: New. Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills. Num Pages: 654 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 249 x 176 x 41. Weight in Grams: 1378. . 2007. 5th Edition. Hardcover. . . . .

Hardcover. Zustand: new. Hardcover. The fifth edition of what was formerly know as The ESOMAR Handbook of Market and Opinion Research has been completely revised to reflect the latest approaches in the rapidly changing world of professional market research. The new Handbook stands out from earlier editions by explaining the latest research techniques and methodologies within a contemporary business context. Yet it remains an invaluable and practical day to day reference work for the modern market researcher. Truly international in outlook and approach, the Handbook combines contributions from over 40 research thought leaders and specialists from across the world including the UK, US, Europe, Australia and S.E.Asia. "The editors and authors make an overdue contribution to bridging the Theory-Practice divide. Their client perspective will delight, inform and inspire market research specialists and users alike."Prof. Sean Meehan (Switzerland), Martin Hilti Professor of Marketing and Change Management, IMD International Institute for Management Development Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Zustand: New. pp. 656.

Zustand: New. .Zum 60. Geburtstag goennt sich die Esomar (European Society for Opinion and Marketing Research) die laengst ueberfaellige Neuauflage ihers Standardwerks. Mit ihrem inspirierendem Brueckenschlag zwischen Theorie und aktueller Praxis betonen die Autoren vor .

Zustand: New. Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills. Num Pages: 654 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 249 x 176 x 41. Weight in Grams: 1378. . 2007. 5th Edition. Hardcover. . . . . Books ship from the US and Ireland.

Buch. Zustand: Neu. Neuware - The fifth edition of THE HANDBOOK OF MARKET RESEARCH has been completely revised to reflect the latest approaches in the rapidly changing world of professional market research. The new Handbook stands out from earlier editions by explaining the latest research techniques and methodologies within a contemporary business context. Yet it remains an invaluable and practical day to day reference work for the modern market researcher.Truly international in outlook and approach, the Handbook combines contributions from over 40 research thought leaders and specialists from across the world.'The editors and authors make an overdue contribution to bridging the Theory-Practice divide. Their client perspective will delight, inform and inspire market research specialists and users alike.'Prof. Seán Meehan (Switzerland), Martin Hilti Professor of Marketing and Change Management, IMD - International Institute for Management Development'The completely revised ESOMAR Handbook enables market researchers to gain not only an excellent grasp of the full suite of available research techniques, but also a greater understanding and appreciation of how to achieve deeper business insights.'Prof. Dr. Frank Wimmer (Germany), Professor of Business Administration and Marketing, University of Bamberg & Member of the supervisory committee, GfK-Nürnberg e.V.'With the advances in online research, the challenge of falling response rates and the increasing demand on research to impact business performance this is a much needed Handbook. It has a powerful futuristic outlook without compromising on the foundations of professional and technical integrity.'KN Tang (China Hong Kong), Chairman Emeritus, Asia Pacific, Nielsen'Understanding consumers is the key to competitive advantage in today's markets. Many market research texts are purely about methodology, but the new Handbook goes much further than this by clearly demonstrating how to gain maximum value from market research in developing and implementing business strategy.'Peter Mouncey FMRS(UK), Visiting Fellow, Cranfield University School of Management'This new Handbook demonstrates the core skills and know how inherent in modern market research techniques and methodologies, whilst also clearly showing the way for applying research in today's business environment.'Nelsom Marangoni (Brazil), Chief executive, IBOPE Solution.

Hardcover. Zustand: new. Hardcover. The fifth edition of what was formerly know as The ESOMAR Handbook of Market and Opinion Research has been completely revised to reflect the latest approaches in the rapidly changing world of professional market research. The new Handbook stands out from earlier editions by explaining the latest research techniques and methodologies within a contemporary business context. Yet it remains an invaluable and practical day to day reference work for the modern market researcher. Truly international in outlook and approach, the Handbook combines contributions from over 40 research thought leaders and specialists from across the world including the UK, US, Europe, Australia and S.E.Asia. "The editors and authors make an overdue contribution to bridging the Theory-Practice divide. Their client perspective will delight, inform and inspire market research specialists and users alike."Prof. Sean Meehan (Switzerland), Martin Hilti Professor of Marketing and Change Management, IMD International Institute for Management Development Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

hardcover. Zustand: Good. Good. Dust Jacket NOT present. CD WILL BE MISSING. . SHIPS FROM MULTIPLE LOCATIONS. book.

Rústica (Tapa blanda). Zustand: Muy Bien. Zustand des Schutzumschlags: Sin cubierta. Materia: Investigación de mercado. Características físicas: Letras en la cubierta. Fecha en parte superior en blanco de la portada y de la página III. Ubicación: R23B4-17. Este volumen recoge las actas de la III Conferencia Latinoamericana de ESOMAR celebrada en Buenos Aires en 1995, centrada en el papel de la investigación de mercados en la toma de decisiones empresariales. A través de contribuciones de especialistas internacionales, se analizan las principales tendencias metodológicas y tecnológicas aplicadas al análisis de datos, segmentación de consumidores y evaluación de campañas. Enmarcado en el ámbito de la investigación comercial y el marketing estratégico, el libro ofrece una visión representativa del pensamiento profesional en América Latina durante los años noventa, siendo una fuente valiosa para estudiosos de las ciencias sociales aplicadas, responsables de marketing y consultores interesados en la evolución del análisis empresarial. LIBRO.

cartone con sobrecubierta, Estado de conservación: New. 678 páginas.

Unbekannt. Zustand: Gut. Sprache: Deutsch Gewicht in Gramm: 550.

Zustand: Normal. AEDEMO. Madrid 2000 23 x 15 cm., 399 pag. Tapa blanda; buen estado de conservacion. . Ejemplares disponibles: 1 Normal.