James agarwal (77 Ergebnisse)

Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Soft cover. Zustand: Near Fine. 1st Edition. World Scientific, copyright 2021. Large paperback textbook, 11 inches tall, xxi + 348 pages including indexes. Exercises and case studies and references at end of each chapter, illus. with figures (a few of which are photos). This copy appears to have not been used, or hardly used. Clean, crisp, unmarked text. No stains or hi-liting. Firm binding. Just a couple of streaks on front (blank) endpapers. Book could pass as almost new. Nice copy. Overseas shipment will require additional shipping charges.…

paperback. Zustand: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

xxx, 371 p. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. Sprache: Englisch.

Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Zustand: New. In English.

Zustand: As New. Unread book in perfect condition.

Zustand: New. In English.

Zustand: New.

Zustand: New.

Zustand: New.

Zustand: New. 1st edition NO-PA16APR2015-KAP.

Zustand: New.

Zustand: As New. Unread book in perfect condition.

Zustand: New. Idioma/Language: Inglés. Beginning Visual Basic 2008 Databases teaches you everything you need to know about relational databases, SQL, and ADO. NET 2. 0. It gives you a sound start in developing console and Windows database applications. The book also includes chapters on the new SQL Server XML data type and the forthcoming LINQ enhancements to the next version of Visual Basic. In addition to teaching you such basics as using SQL to communicate with databases, this book provides you with detailed, code-practical techniques to access data in VB 2008 across a range of coding situations. *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla.…

Zustand: New.

Paperback. Zustand: Brand New. 348 pages. 10.75x8.25x0.75 inches. In Stock.

Zustand: New.

Zustand: New. In English.

paperback. Zustand: New. Language:Chinese.Pages Number: 373 Publisher: Tsinghua University Press Pub. Date :2009-03. This book focuses on the use of C # 2008 as a development tool. with the latest release of Visual Studio 2008 and. NET Framework 3.5 with access database. This book describes the use of SQL Server 2005. all knowledge of database programming. data pull to use C # 2008 development application. In the learning process of the book. by creating a try part of the sample application. you can practice the know.…

Paperback. Zustand: Brand New. 224 pages. 8.25x6.25x0.50 inches. In Stock.

Kartoniert / Broschiert. Zustand: New.

Paperback. Zustand: Brand New. reprint edition. 180 pages. 10.00x7.00x0.39 inches. In Stock.

Zustand: New. In English.

Paperback. Zustand: New. "Put this on your bookshelf and in your classroom! This is a comprehensive guide to understanding and managing customer relationships from two top scholars and educators."Dr Linda L PriceUniversity of Wyoming, andEditor, Journal of Consumer ResearchCustomer relationship marketing (CRM) opportunities are embedded in the entire customer journey spanning several touch points across all stages including prepurchase, purchase, and postpurchase stage. Customer relationship marketing evolved from traditional marketing concept and has broadened its scope today, intersecting with the following domains, namely customer buying behavior process models, customer satisfaction and loyalty, service quality, customer relationship management tools and strategies, customer centricity, and customer engagement activities. A comprehensive, state-of-the-art textbook, Customer Relationship Marketing: Theoretical and Managerial Perspectives is organized as follows: In Chapter 1, we provide a formal definition of marketing followed by several definitions of relationship marketing highlighting the key aspects of this concept;In Chapter 2, we map the evolution of customer relationship marketing, examining its lifecycle stages of adoption, development, and expansion in business-to-customer (B2C) marketing over the last three decades;In Chapter 3, we focus our attention exclusively to business-to-business (B2B) relationships;In Chapter 4, we first discuss how firms build and sustain business-to-customer (B2C) relationships by stimulating customer purchase behavior via loyalty programs. Then we discuss how firms build and sustain B2C relationships by stimulating customer non-purchase behavior via engagement strategies;In Chapter 5, we first examine relationship quality from a stakeholder perspective followed by employee-customer engagement theories and strategies;In Chapter 6, we discuss CRM-based analytical models, both for purchase and non-purchase customer behavior including CLV, CRV, and CIV models;In Chapter 7, we first discuss brand equity from the firm's perspective, followed by customer-based brand equity - its definition and dimensions, namely brand awareness, brand association, perceived quality, and brand loyalty;In Chapter 8, we discuss the linkage between corporate reputation and customer-brand relationship;In Chapter 9, we discuss the ethical foundations of customer relationship marketing;In Chapter 10, we examine the intricate relationship between digital and social media marketing and customer brand relationship;In Chapter 11, we discuss several important research directions that seem promising as a result of access to big data, availability of computing power, and emerging models of estimating customer lifetime value for both transaction and engagement-based activities;The Supplementary Materials for this book are: Instructor's Manual (IM);PowerPoint slides;Test bank.…

Hardcover. Zustand: Brand New. 348 pages. 11.00x8.50x1.00 inches. In Stock.

Paperback. Zustand: New. "Put this on your bookshelf and in your classroom! This is a comprehensive guide to understanding and managing customer relationships from two top scholars and educators."Dr Linda L PriceUniversity of Wyoming, andEditor, Journal of Consumer ResearchCustomer relationship marketing (CRM) opportunities are embedded in the entire customer journey spanning several touch points across all stages including prepurchase, purchase, and postpurchase stage. Customer relationship marketing evolved from traditional marketing concept and has broadened its scope today, intersecting with the following domains, namely customer buying behavior process models, customer satisfaction and loyalty, service quality, customer relationship management tools and strategies, customer centricity, and customer engagement activities. A comprehensive, state-of-the-art textbook, Customer Relationship Marketing: Theoretical and Managerial Perspectives is organized as follows: In Chapter 1, we provide a formal definition of marketing followed by several definitions of relationship marketing highlighting the key aspects of this concept;In Chapter 2, we map the evolution of customer relationship marketing, examining its lifecycle stages of adoption, development, and expansion in business-to-customer (B2C) marketing over the last three decades;In Chapter 3, we focus our attention exclusively to business-to-business (B2B) relationships;In Chapter 4, we first discuss how firms build and sustain business-to-customer (B2C) relationships by stimulating customer purchase behavior via loyalty programs. Then we discuss how firms build and sustain B2C relationships by stimulating customer non-purchase behavior via engagement strategies;In Chapter 5, we first examine relationship quality from a stakeholder perspective followed by employee-customer engagement theories and strategies;In Chapter 6, we discuss CRM-based analytical models, both for purchase and non-purchase customer behavior including CLV, CRV, and CIV models;In Chapter 7, we first discuss brand equity from the firm's perspective, followed by customer-based brand equity - its definition and dimensions, namely brand awareness, brand association, perceived quality, and brand loyalty;In Chapter 8, we discuss the linkage between corporate reputation and customer-brand relationship;In Chapter 9, we discuss the ethical foundations of customer relationship marketing;In Chapter 10, we examine the intricate relationship between digital and social media marketing and customer brand relationship;In Chapter 11, we discuss several important research directions that seem promising as a result of access to big data, availability of computing power, and emerging models of estimating customer lifetime value for both transaction and engagement-based activities;The Supplementary Materials for this book are: Instructor's Manual (IM);PowerPoint slides;Test bank.…

Zustand: New. In English.

Zustand: As New. Unread book in perfect condition.