Janelle applequist (26 Ergebnisse)

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Paperback or Softback. Zustand: New. Broadcast Pharmaceutical Advertising in the United States: Primetime Pill Pushers. Book.

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Paperback. Zustand: New. How often do we stop to recognize what pharmaceutical advertisements are telling us? Broadcast Pharmaceutical Advertising in the United States: Prime Time Pill Pushers engages with this question to include how pharmaceutical companies are shaping the meaning of drug interventions for individuals and the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and health care. Such issues highlight how patients are being framed as consumers in these advertisements, which then permits the commodification of health care to be celebrated. Such a celebration has strong ideological implications, including definitions of "the good life," patient agency, and the role of DTCAs in such depictions. By defining and discussing medicalization, pharmaceuticalization, and commodity fetishism, this book introduces how the term "pharmaceutical fetishism" can act as a means for describing the commodification of brand-name pharmaceutical drugs, which, via advertising and promotional culture, ignores large-scale production and for-profit motives of "big pharma.".…

Zustand: As New. Unread book in perfect condition.

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Paperback. Zustand: Brand New. 234 pages. 9.01x6.01x9.00 inches. In Stock.

Paperback. Zustand: Brand New. 147 pages. 9.00x6.00x0.63 inches. In Stock.

Paperback. Zustand: Brand New. 182 pages. 9.00x6.00x0.50 inches. In Stock.

Hardcover. Zustand: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Paperback. Zustand: New. How often do we stop to recognize what pharmaceutical advertisements are telling us? Broadcast Pharmaceutical Advertising in the United States: Prime Time Pill Pushers engages with this question to include how pharmaceutical companies are shaping the meaning of drug interventions for individuals and the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and health care. Such issues highlight how patients are being framed as consumers in these advertisements, which then permits the commodification of health care to be celebrated. Such a celebration has strong ideological implications, including definitions of "the good life," patient agency, and the role of DTCAs in such depictions. By defining and discussing medicalization, pharmaceuticalization, and commodity fetishism, this book introduces how the term "pharmaceutical fetishism" can act as a means for describing the commodification of brand-name pharmaceutical drugs, which, via advertising and promotional culture, ignores large-scale production and for-profit motives of "big pharma.".…

Hardcover. Zustand: Brand New. 202 pages. 9.25x6.25x0.75 inches. In Stock.

PAP. Zustand: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

PAP. Zustand: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Paperback. Zustand: new. Paperback. How often do we stop to recognize what pharmaceutical advertisements are telling us? Broadcast Pharmaceutical Advertising in the United States: Prime Time Pill Pushers engages with this question to include how pharmaceutical companies are shaping the meaning of drug interventions for individuals and the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and health care. Such issues highlight how patients are being framed as consumers in these advertisements, which then permits the commodification of health care to be celebrated. Such a celebration has strong ideological implications, including definitions of the good life, patient agency, and the role of DTCAs in such depictions. By defining and discussing medicalization, pharmaceuticalization, and commodity fetishism, this book introduces how the term pharmaceutical fetishism can act as a means for describing the commodification of brand-name pharmaceutical drugs, which, via advertising and promotional culture, ignores large-scale production and for-profit motives of big pharma. This book analyzes the profit-driven nature of the pharmaceutical industry to explore how healthcare has become commodified in the United States. It addresses how pharmaceutical companies are shaping drug interventions, such as the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and healthcare. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Zustand: new. Paperback. How often do we stop to recognize what pharmaceutical advertisements are telling us? Broadcast Pharmaceutical Advertising in the United States: Prime Time Pill Pushers engages with this question to include how pharmaceutical companies are shaping the meaning of drug interventions for individuals and the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and health care. Such issues highlight how patients are being framed as consumers in these advertisements, which then permits the commodification of health care to be celebrated. Such a celebration has strong ideological implications, including definitions of the good life, patient agency, and the role of DTCAs in such depictions. By defining and discussing medicalization, pharmaceuticalization, and commodity fetishism, this book introduces how the term pharmaceutical fetishism can act as a means for describing the commodification of brand-name pharmaceutical drugs, which, via advertising and promotional culture, ignores large-scale production and for-profit motives of big pharma. This book analyzes the profit-driven nature of the pharmaceutical industry to explore how healthcare has become commodified in the United States. It addresses how pharmaceutical companies are shaping drug interventions, such as the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and healthcare. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Kartoniert / Broschiert. Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book analyzes the profit-driven nature of the pharmaceutical industry to explore how healthcare has become commodified in the United States. It addresses how pharmaceutical companies are shaping drug interventions, such as the ways in which pharmaceuti.…

Kartoniert / Broschiert. Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book examines the mediated construction of chronic traumatic encephalopathy (CTE) and its rise to public and political prominence by way of its direct connection with the NFL. More broadly, this book explores how this relationship situates in and throu.…

Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book analyzes the profit-driven nature of the pharmaceutical industry to explore how healthcare has become commodified in the United States. It addresses how pharmaceutical companies are shaping drug interventions, such as the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and healthcare.…

Hardcover. Zustand: new. Hardcover. Famous: How Celebrity Lives Affect Our Own explores the effects celebrities have on their impressionable audience's lives, from copycat suicides, to postfeminist hypersexuality, to taking questionable celebrity health advice, and more. Celebrity advocacy and philanthropy are analyzed as contributors discuss Brad Pitt's rebuilding effort after Hurricane Katrina, Angelina Jolie's recent casting controversy, and Colin Kaepernick's national anthem protest. Star brand building through social media and how that translates to the Broadway stage are also examined, as well as how the privacy laws demanded by celebrities can infringe on their own audience's First Amendment rights. This book explores the ways celebrities affect culture and their audience. It covers celebrity suicide, postfeminism, health advice, advocacy, philanthropy, social media use, and Hollywood influence on Broadway. It also analyzes laws created to protect celebrities, even at the risk of infringing on their audience's First Amendment rights. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Hardcover. Zustand: new. Hardcover. Famous: How Celebrity Lives Affect Our Own explores the effects celebrities have on their impressionable audience's lives, from copycat suicides, to postfeminist hypersexuality, to taking questionable celebrity health advice, and more. Celebrity advocacy and philanthropy are analyzed as contributors discuss Brad Pitt's rebuilding effort after Hurricane Katrina, Angelina Jolie's recent casting controversy, and Colin Kaepernick's national anthem protest. Star brand building through social media and how that translates to the Broadway stage are also examined, as well as how the privacy laws demanded by celebrities can infringe on their own audience's First Amendment rights. This book explores the ways celebrities affect culture and their audience. It covers celebrity suicide, postfeminism, health advice, advocacy, philanthropy, social media use, and Hollywood influence on Broadway. It also analyzes laws created to protect celebrities, even at the risk of infringing on their audience's First Amendment rights. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…