Sprache: Englisch
Verlag: University of Chicago Press, 2012
ISBN 10: 0226491498 ISBN 13: 9780226491493
Anbieter: Murphy-Brookfield Books, Iowa City SE, IA, USA
Hardcover. Zustand: Fine. Zustand des Schutzumschlags: Fine. clean, unmarked copy.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: Midtown Scholar Bookstore, Harrisburg, PA, USA
Paperback. Zustand: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD PAPERBACK Standard-sized.
Verlag: German Historical Institute, 2014
Anbieter: Shadow Books, Norwich, Vereinigtes Königreich
Erstausgabe
EUR 11,34
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In den WarenkorbSoft cover. Zustand: Fine. First Edition. Impeccable Paperback.
Sprache: Englisch
Verlag: University of Chicago Press, 2012
ISBN 10: 0226491498 ISBN 13: 9780226491493
Anbieter: Midtown Scholar Bookstore, Harrisburg, PA, USA
Hardcover. Zustand: Good. HARDCOVER Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized.
Sprache: Englisch
Verlag: Center for Art, Design and Visual Culture, UMBC, 2020
ISBN 10: 0960088504 ISBN 13: 9780960088508
Anbieter: Strand Book Store, ABAA, New York, NY, USA
Hardcover. Zustand: New.
Zustand: As New. Unread book in perfect condition.
Zustand: New.
Zustand: New.
Paperback. Zustand: New.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: Brook Bookstore On Demand, Napoli, NA, Italien
EUR 34,88
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In den WarenkorbZustand: new.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: New.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: As New. Unread book in perfect condition.
Sprache: Englisch
Verlag: The University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: PBShop.store US, Wood Dale, IL, USA
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
Sprache: Englisch
Verlag: The University of Chicago Press, US, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
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In den WarenkorbPaperback. Zustand: New. Forever immortalized in the television series Mad Men, the mid-twentieth century marketing world influenced nearly every aspect of American culture--music, literature, politics, economics, consumerism, race relations, gender, and more. In Engineered to Sell, Jan Logemann traces the transnational careers of consumer engineers in advertising, market research and commercial design who transformed capitalism, from the 1930s through the 1960s. He argues that the history of marketing consumer goods is not a story of American exceptionalism. Instead, the careers of immigrants point to the limits of the "Americanization" paradigm. First, Logemann explains the rise of a dynamic world of goods by emphasizing changes in marketing approaches increasingly tailored to consumers. Second, he looks at how and why consumer engineering was shaped by transatlantic exchanges. From Austrian psychologists and little-known social scientists to the illustrious Bauhaus artists, the migr s at the center of this story illustrate the vibrant cultural and commercial connections between metropolitan centers: Vienna and New York; Paris and Chicago; Berlin and San Francisco. These mid-century consumer engineers crossed national and disciplinary boundaries not only within arts and academia but also between governments, corporate actors, and social reform movements. By focusing on the transnational lives of migr consumer researchers, marketers, and designers, Engineered to Sell details the processes of cultural translation and adaptation that mark both the mid-century transformation of American marketing and the subsequent European shift to "American" consumer capitalism.
Sprache: Englisch
Verlag: The University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
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In den WarenkorbPAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irland
EUR 36,65
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In den WarenkorbZustand: New. 2019. Paperback. . . . . .
Sprache: Englisch
Verlag: Washington DC, German Historical Institute, 2014
Anbieter: Antiquariat Bookfarm, Löbnitz, Deutschland
Softcover. 182 S. r03671 Ex-library with stamp and library-signature in good condition, some traces of use. Ehemaliges Bibliotheksexemplar mit entprechenden Merkmalen in gutem Zustand. Sprache: Englisch Gewicht in Gramm: 550.
Sprache: Deutsch
Verlag: Walter de Gruyter 8/22/2022, 2022
ISBN 10: 3110468786 ISBN 13: 9783110468786
Anbieter: BargainBookStores, Grand Rapids, MI, USA
Paperback or Softback. Zustand: New. Konsumgeschichte. Book.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
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In den WarenkorbZustand: New. pp. 352.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
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Zustand: New. 2019. Paperback. . . . . . Books ship from the US and Ireland.
Sprache: Englisch
Verlag: The University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: Grand Eagle Retail, Bensenville, IL, USA
Paperback. Zustand: new. Paperback. The mid-twentieth-century marketing world influenced nearly every aspect of American culturemusic, literature, politics, economics, consumerism, race relations, gender, and more. In Engineered to Sell, Jan L. Logemann traces the transnational careers of consumer engineers in advertising, market research, and commercial design who transformed capitalism from the 1930s through the 1960s. He argues that the history of marketing consumer goods is not a story of American exceptionalism. Instead, the careers of immigrants point to the limits of the Americanization paradigm. Logemann explains the rise of a dynamic world of goods and examines how and why consumer engineering was shaped by transatlantic exchanges. From Austrian psychologists and little-known social scientists to the illustrious Bauhaus artists, the emigres at the center of this story illustrate the vibrant cultural and commercial connections between metropolitan centers: Vienna and New York; Paris and Chicago; Berlin and San Francisco. By focusing on the transnational lives of emigre consumer researchers, marketers, and designers, Engineered to Sell details the processes of cultural translation and adaptation that mark both the midcentury transformation of American marketing and the subsequent European shift to American consumer capitalism. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Sprache: Englisch
Verlag: University of Chicago press, 2012
ISBN 10: 0226491498 ISBN 13: 9780226491493
Anbieter: INDOO, Avenel, NJ, USA
Zustand: New. Brand New.
Sprache: Englisch
Verlag: University of Chicago Press 2019-11-20, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
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EUR 37,16
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In den WarenkorbPaperback. Zustand: New.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Anbieter: GreatBookPricesUK, Woodford Green, Vereinigtes Königreich
EUR 39,82
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In den WarenkorbZustand: New.
Zustand: New.
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EUR 43,65
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In den WarenkorbPaperback. Zustand: Brand New. 371 pages. 9.00x6.00x1.00 inches. In Stock.
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: New.
Sprache: Englisch
Verlag: University of Chicago Press, 2013
ISBN 10: 0226491498 ISBN 13: 9780226491493
Anbieter: PBShop.store US, Wood Dale, IL, USA
HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
EUR 52,87
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In den WarenkorbZustand: New.
Sprache: Englisch
Verlag: University of Chicago Press, 2019
ISBN 10: 022666001X ISBN 13: 9780226660011
Anbieter: Midtown Scholar Bookstore, Harrisburg, PA, USA
Hardcover. Zustand: Good. HARDCOVER Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized.