Sprache: Englisch
Verlag: University of Chicago Press, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: Housing Works Online Bookstore, New York, NY, USA
Zustand: Very Good. Minimal wear to cover. Pages clean and binding tight. shelf wear. bumped edges. Hardcover.
Sprache: Englisch
Verlag: University of Chicago Press, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: Midtown Scholar Bookstore, Harrisburg, PA, USA
Hardcover. Zustand: Very Good. Very Good - Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark - NICE Standard-sized.
Sprache: Englisch
Verlag: Marketing Science Institute, 2009
ISBN 10: 0982387717 ISBN 13: 9780982387719
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
EUR 14,20
Anzahl: 1 verfügbar
In den WarenkorbZustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains pencil markings. In poor condition, suitable as a reading copy. No dust jacket. Missing disk. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,900grams, ISBN:9780792377511.
Hardcover. Zustand: Near Fine. Hardcover copy is Near Fine with very light wear on top and foot of spine. Some overall rubbing, otherwise, text is pristine and binding as if unopened. book.
Sprache: Englisch
Verlag: University of Chicago Press, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: New.
Sprache: Englisch
Verlag: University of Chicago press, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: INDOO, Avenel, NJ, USA
Zustand: New. Brand New.
Sprache: Englisch
Verlag: University of Chicago Press, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: As New. Unread book in perfect condition.
Sprache: Englisch
Verlag: The University of Chicago Press, US, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: Rarewaves.com USA, London, LONDO, Vereinigtes Königreich
EUR 68,31
Anzahl: 8 verfügbar
In den WarenkorbHardback. Zustand: New. From drones to wearable technology to Hyperloop pods that can potentially travel more than seven hundred miles per hour, we're fascinated with new products and technologies that seem to come straight out of science fiction. But, innovations are not only fascinating, they're polarizing, as, all too quickly, skepticism regarding their commercial viability starts to creep in. And while fortunes depend on people's ability to properly assess their prospects for success, no one can really agree on how to do it, especially for truly radical new products and services. In Innovation Equity, Elie Ofek, Eitan Muller, and Barak Libai analyze how a vast array of past innovations performed in the marketplace from their launch to the moment they became everyday products to the phase where consumers moved on to the "next big thing." They identify key patterns in how consumers adopt innovations and integrate these with marketing scholarship on how companies manage their customer base by attracting new customers, keeping current customers satisfied, and preventing customers from switching to competitors' products and services.In doing so, the authors produce concrete models that powerfully predict how the marketplace will respond to innovations, providing a much more authoritative way to estimate their potential monetary value, as well as a framework for making it possible to achieve that value.
Sprache: Englisch
Verlag: University of Chicago Press 2016-10-03, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: Chiron Media, Wallingford, Vereinigtes Königreich
EUR 54,03
Anzahl: 15 verfügbar
In den WarenkorbHardcover. Zustand: New.
Sprache: Englisch
Verlag: University of Chicago Press, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: GreatBookPricesUK, Woodford Green, Vereinigtes Königreich
EUR 56,45
Anzahl: 15 verfügbar
In den WarenkorbZustand: New.
Sprache: Englisch
Verlag: University of Chicago Press, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
EUR 67,84
Anzahl: 3 verfügbar
In den WarenkorbZustand: New. pp. 352.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 66,81
Anzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 352 pages. 9.50x6.50x1.00 inches. In Stock.
Sprache: Englisch
Verlag: University of Chicago Press, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: GreatBookPricesUK, Woodford Green, Vereinigtes Königreich
EUR 66,06
Anzahl: 15 verfügbar
In den WarenkorbZustand: As New. Unread book in perfect condition.
Sprache: Englisch
Verlag: The University of Chicago Press, US, 2016
ISBN 10: 0226618293 ISBN 13: 9780226618296
Anbieter: Rarewaves.com UK, London, Vereinigtes Königreich
EUR 63,33
Anzahl: 8 verfügbar
In den WarenkorbHardback. Zustand: New. From drones to wearable technology to Hyperloop pods that can potentially travel more than seven hundred miles per hour, we're fascinated with new products and technologies that seem to come straight out of science fiction. But, innovations are not only fascinating, they're polarizing, as, all too quickly, skepticism regarding their commercial viability starts to creep in. And while fortunes depend on people's ability to properly assess their prospects for success, no one can really agree on how to do it, especially for truly radical new products and services. In Innovation Equity, Elie Ofek, Eitan Muller, and Barak Libai analyze how a vast array of past innovations performed in the marketplace from their launch to the moment they became everyday products to the phase where consumers moved on to the "next big thing." They identify key patterns in how consumers adopt innovations and integrate these with marketing scholarship on how companies manage their customer base by attracting new customers, keeping current customers satisfied, and preventing customers from switching to competitors' products and services.In doing so, the authors produce concrete models that powerfully predict how the marketplace will respond to innovations, providing a much more authoritative way to estimate their potential monetary value, as well as a framework for making it possible to achieve that value.
EUR 216,46
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New.
EUR 216,76
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 221,55
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In den WarenkorbZustand: New. In English.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 221,55
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
EUR 239,14
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New.
EUR 239,17
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New.
EUR 246,80
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: As New. Unread book in perfect condition.
Zustand: New. pp. 368.
Taschenbuch. Zustand: Neu. New-Product Diffusion Models | Vijay Mahajan (u. a.) | Taschenbuch | xiii | Englisch | 2014 | Humana | EAN 9781441949639 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
EUR 248,51
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: As New. Unread book in perfect condition.
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering.
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 297,27
Anzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. 376 pages. 9.00x6.00x0.75 inches. In Stock.
EUR 331,86
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: As New. Unread book in perfect condition.
Anbieter: Mispah books, Redhill, SURRE, Vereinigtes Königreich
EUR 322,42
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.