Pritha dutta (6 Ergebnisse)
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Taschenbuch. Zustand: Neu. 'Incredible India' TVC and Youth Today | The effect of television advertisement 'Incredible India' on the youth of India | Pritha Dutta | Taschenbuch | 64 S. | Englisch | 2012 | LAP LAMBERT Academic Publishing | EAN 9783659150265 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher La…ndstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.
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Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The paper deals with the television commercial of Incredible India. It studies whether these advertisements can be used to generate goodwill for the country. Incredible India advertisements are a rare combination of extraordinary word…s, music and visual. It is an initiative by the Government of India to promote tourism. They are small snippets capturing India at its best. The advertisement frequency is low. But if strategically used can prove beneficial in creating benevolence towards the country. The paper throws light on the negative treatment given to news by today s broadcast media. It analyzes whether the effect of it can be countered by the portrayal of beautiful India in the Incredible India advertisements. It studies if the result of viewing this advertisement can lead to overlooking of the flaws of our country. It specially tries to look into the effect that it might have on the youth.The methodology used for this study is experiment based. The researcher initially showed the respondents five television commercials and then followed it by distributing questionnaires which would help learn the consequences of viewing the advertisement. 64 pp. Englisch.
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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Dutta PrithaPritha Dutta has obtained her Bachelor in Science degree in Mass Communication in 2010 after which she also completed her MS (Master in Science)in Communication in 2012. She has authored sever…al other research papers as a.
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Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The paper deals with the television commercial of Incredible India. It studies whether these advertisements can be used to generate goodwill for the country. Incredible India advertisements are a rare combination of extraordinary words, mu…sic and visual. It is an initiative by the Government of India to promote tourism. They are small snippets capturing India at its best. The advertisement frequency is low. But if strategically used can prove beneficial in creating benevolence towards the country. The paper throws light on the negative treatment given to news by today s broadcast media. It analyzes whether the effect of it can be countered by the portrayal of beautiful India in the Incredible India advertisements. It studies if the result of viewing this advertisement can lead to overlooking of the flaws of our country. It specially tries to look into the effect that it might have on the youth.The methodology used for this study is experiment based. The researcher initially showed the respondents five television commercials and then followed it by distributing questionnaires which would help learn the consequences of viewing the advertisement.
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Taschenbuch. Zustand: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The paper deals with the television commercial of Incredible India. It studies whether these advertisements can be used to generate goodwill for the country. Incredible India advertisements are a rare combination of extraordinary words, m…usic and visual. It is an initiative by the Government of India to promote tourism. They are small snippets capturing India at its best. The advertisement frequency is low. But if strategically used can prove beneficial in creating benevolence towards the country. The paper throws light on the negative treatment given to news by today's broadcast media. It analyzes whether the effect of it can be countered by the portrayal of beautiful India in the 'Incredible India' advertisements. It studies if the result of viewing this advertisement can lead to overlooking of the flaws of our country. It specially tries to look into the effect that it might have on the youth.The methodology used for this study is experiment based. The researcher initially showed the respondents five television commercials and then followed it by distributing questionnaires which would help learn the consequences of viewing the advertisement.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 64 pp. Englisch.
