Rappaport stephen (96 Ergebnisse)

The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
Plummer, Joe; Rappaport, Stephen D.; Hall, Taddy; Barocci, Robert
- Hardcover
Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)
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EUR 6,01
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Zustand: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.

The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
Plummer, Joe; Rappaport, Stephen D.; Hall, Taddy; Barocci, Robert
- Hardcover
Anbieter: BooksRun, Philadelphia, PA, USABooksRun
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EUR 6,02
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Hardcover. Zustand: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

- Hardcover
Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas
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EUR 6,08
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Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation
Hall, Taddy, Rappaport, Stephen D., Plummer, Joe, Barocci, Robert
- Hardcover
Anbieter: Better World Books, Mishawaka, IN, USABetter World Books
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 6,24
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Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation
Hall, Taddy, Rappaport, Stephen D., Plummer, Joe, Barocci, Robert
- Hardcover
Anbieter: Better World Books, Mishawaka, IN, USABetter World Books
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 6,24
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Zustand: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
Plummer, Joe, Rappaport, Stephen D., Hall, Taddy, Barocci, Robert
- Hardcover
Anbieter: Wonder Book, Frederick, MD, USAWonder Book
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 6,31
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Zustand: Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.

- Hardcover
Anbieter: ZBK Books, Carlstadt, NJ, USAZBK Books
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EUR 6,64
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Zustand: very_good. Fast & Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.

- Hardcover
Anbieter: Better World Books, Mishawaka, IN, USABetter World Books
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 6,80
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Zustand: Good. 2 Sub. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Hardcover
Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 6,86
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Hardcover. Zustand: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Hardcover
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USAThriftBooks-Atlanta
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 6,86
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Hardcover. Zustand: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

- Hardcover
Anbieter: Better World Books, Mishawaka, IN, USABetter World Books
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 7,25
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Hardcover
Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 7,32
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Hardcover. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

- Hardcover
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USAThriftBooks-Atlanta
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 7,32
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
Hall, Taddy,Rappaport, Stephen D.,Plummer, Joe,Barocci, Robert
- Hardcover
Anbieter: HPB-Red, Dallas, TX, USAHPB-Red
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 4,51
EUR 3,29 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
hardcover. Zustand: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

- Softcover
Anbieter: HPB-Red, Dallas, TX, USAHPB-Red
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 4,97
EUR 3,29 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
paperback. Zustand: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

- Softcover
Anbieter: Bookoutlet1, Easley, SC, USABookoutlet1
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 5,84
EUR 3,50 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
Zustand: Very Good. Great shape! Has a publisher remainder mark. paperback Used - Very Good 2015.

- Hardcover
Anbieter: Wonder Book, Frederick, MD, USAWonder Book
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 9,67
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Zustand: Very Good. Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.

The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
Plummer, Joe; Hall, Taddy; Barocci, Robert; Rappaport, Stephen D.
- Hardcover
Anbieter: Gulf Coast Books, Cypress, TX, USAGulf Coast Books
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 9,74
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
hardcover. Zustand: New.

- Hardcover
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USAThriftBooks-Atlanta
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 11,02
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation
Hall, Taddy, Rappaport, Stephen D., Plummer, Joe, Barocci, Robert
- Hardcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes KönigreichBetter World Books Ltd
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 5,66
EUR 5,86 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation
Hall, Taddy, Rappaport, Stephen D., Plummer, Joe, Barocci, Robert
- Hardcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes KönigreichBetter World Books Ltd
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 5,66
EUR 5,86 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation
Hall, Taddy, Rappaport, Stephen D., Plummer, Joe, Barocci, Robert
- Hardcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes KönigreichBetter World Books Ltd
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 5,66
EUR 5,86 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Sprache: Englisch
Verlag: Dramatists Play Service Inc., UNITED STATES, 1991
- Softcover
Anbieter: The Yard Sale Store, Narrowsburg, NY, USAThe Yard Sale Store
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 7,52
EUR 5,23 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Good. THE SCRIPT! Useful Acting Edition with some spots and age fade to the covers. Some shelf wear and scuff marks to the covers. Enjoy this Acting Script good for performance.

- Hardcover
Anbieter: Reliant Bookstore, El Dorado, KS, USAReliant Bookstore
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 13,86
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Zustand: good. This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.

Sprache: Englisch
Verlag: Prentice Hall Direct, Lebanon, Indiana, U.S.A., 1990
- Hardcover
- Erstausgabe
Anbieter: Gilboe Books, Fountain Hills, AZ, USAGilboe Books
Verkäufer/-in kontaktierenVerkäufer/-in mit 3 SternenZustand: Gebraucht - Sehr gut
EUR 9,03
EUR 5,26 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
Hard Cover, NOT A REMAINDER. Zustand: FINE. FINE DJ. First Edition.

- Softcover
Anbieter: GreatBookPrices, Columbia, MD, USAGreatBookPrices
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 15,56
EUR 2,31 VersandVersand innerhalb von USAAnzahl: Mehr als 20 verfügbar
Zustand: New.

- Softcover
Anbieter: BargainBookStores, Grand Rapids, MI, USABargainBookStores
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 17,96
Versand nach gratisVersand innerhalb von USAAnzahl: 5 verfügbar
Paperback or Softback. Zustand: New. New Medicine - Your Guide to Clinical Research. Book.
Weitere BilderThe Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
Plummer, Joe; Rappaport, Stephen D.; Hall, Taddy; Barocci, Robert
- Hardcover
- Erstausgabe
Anbieter: El Gato de Papel, MOUNTAINSIDE, NJ, USAEl Gato de Papel
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 18,06
Versand nach gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Hardcover. Zustand: New. Zustand des Schutzumschlags: New. 1st Edition. Synopsis: Praise for The Online Advertising Playbook "Finally, someone has documented all we know about online advertising and how to do it right. As much as this confirms that online advertising really works, we know that marketers don't always get it right…. The ARF's The Online Advertising Playbook provides critical insight on what sticks and what doesn't in online advertising and marketing." Greg Stuart, CEO and President, Interactive Advertising Bureau and coauthor of What Sticks "The Online Advertising Playbook's principles, case studies, and strategic insights equip marketers with the best knowledge available. It will help your online advertising achieve the full range of marketing objectives, from lead generation and customer acquisition to driving trial and loyalty." Tim Kopp, Vice President, Global Interactive Marketing, The Coca-Cola Company "To grow interactive marketing from here we need to institutionalize our wisdom and experience about what works. This book explains, in a disciplined way, what marketers have learned from a decade of massive change." Ted McConnell, Interactive Innovation Director, Procter & Gamble "The Online Advertising Playbook is a milestone in the maturation of interactive advertising, but also an invaluable go-to guide for managers trying to make smart decisions with their advertising budgets." Van Riley, Vice President of Research, AOL "The best marketing communication is spawned from what I call 'informed intuition.' After reading The Online Advertising Playbook, I am far better informed on how to optimize the online channel in our advertising and promotional programs. It's a perfect blend of case studies and research-backed learning." Rod DeVar, Manager, Advertising and Promotion, United States Postal Service "Savvy marketers should take advantage of The Online Advertising Playbook's findings and principles to get real results." Chris Theodoros, Director of Industry Relations, Google "A work of wisdom and rigor in the digital space that is as relevant for the newbie as it is for the digerati." Mike Donahue, Executive Vice President, American Association of Advertising Agencies "This is a must-read for any marketing executive involved in online advertising. It's high time that a book looks at online advertising in the context of an integrative promotional strategy, one meant to set objectives, establish creative strategies, and measure results. The book nicely ties the various components of online advertising to relevant case studies, and the emphasis on measurement and results is refreshing. Not only is it relevant for marketing executives, it would also be a good basic text for any Internet advertising course and a good adjunct to any Internet marketing course." Henry Assael, Professor of Marketing, Stern School of Business, New York University From the Inside Flap: Most Internet advertising campaigns are based on hunches and guesswork, because there has not been a standard resource that marketers could turn to for research-backed, trustworthy advice. The Advertising Research Foundation's Online Advertising Playbook is the new benchmark for best practices. It relies on data, not guesswork, to explain what's working and not working on the Internet, and answers all the most vital questions advertisers have about online marketing. This comprehensive guide will serve as a go-to resource for marketers and brand managers with industry standards for: Reaching your customers with relevant advertising Design principles for effective online ads Budgeting online advertising, and the risks of under-allocating Integrating online advertising with the "traditional" parts of the campaign Achieving marketing objectivesfrom lead generation to retention and loyalty Measuring the effectiveness of Internet ads and campaigns And much more Written by experts from The Advertising Research Foundation, The Online Advertising Playbook synthesizes research and learning from over 1,200 research documents on.

- Hardcover
Anbieter: Solr Books, Lincolnwood, IL, USASolr Books
Verkäufer/-in kontaktierenVerkäufer/-in mit 4 SternenZustand: Gebraucht - Gut
EUR 11,02
EUR 6,99 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
Zustand: very_good. This book is in Very good condition. There may be a few flaws like shelf wear and some light wear.

- Softcover
Anbieter: Rarewaves USA, OSWEGO, IL, USARarewaves USA
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 18,99
Versand nach gratisVersand innerhalb von USAAnzahl: Mehr als 20 verfügbar
Paperback. Zustand: New.