Sprache: Englisch
Verlag: Emerald Publishing Limited, 2017
ISBN 10: 178743821X ISBN 13: 9781787438217
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Anbieter: One Planet Books, Columbia, MO, USA
paperback. Zustand: Good. Illustrated. Ships same day or next business day! UPS shipping available (Priority Mail for AK/HI/APO/PO Boxes). Used sticker and some writing and/or highlighting. Used books may not include working access code or dust jacket.
Sprache: Englisch
Verlag: Emerald Publishing (edition Illustrated), 2017
ISBN 10: 178743821X ISBN 13: 9781787438217
Anbieter: BooksRun, Philadelphia, PA, USA
Paperback. Zustand: Fair. Illustrated. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.
Paperback. Zustand: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Sprache: Englisch
Verlag: Emerald Publishing Limited, 2021
ISBN 10: 1838676627 ISBN 13: 9781838676629
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Paperback. Zustand: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Emerald Publishing (edition ), 2021
ISBN 10: 1838676627 ISBN 13: 9781838676629
Anbieter: BooksRun, Philadelphia, PA, USA
Paperback. Zustand: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.
Anbieter: Textbooks_Source, Columbia, MO, USA
paperback. Zustand: Good. Illustrated. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Anbieter: Books From California, Simi Valley, CA, USA
paperback. Zustand: Very Good. Great condition.
Sprache: Englisch
Verlag: Emerald Publishing Limited, 2024
ISBN 10: 1837970858 ISBN 13: 9781837970858
Anbieter: Big River Books, Powder Springs, GA, USA
Zustand: new.
Sprache: Englisch
Verlag: Emerald Publishing Limited, 2024
ISBN 10: 1837970858 ISBN 13: 9781837970858
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: New.
Sprache: Englisch
Verlag: Emerald Publishing Limited, GB, 2024
ISBN 10: 1837970858 ISBN 13: 9781837970858
Anbieter: Rarewaves.com USA, London, LONDO, Vereinigtes Königreich
EUR 35,87
Anzahl: Mehr als 20 verfügbar
In den WarenkorbPaperback. Zustand: New. Business fluency is essential today for effective strategic communication. To fulfill the mandate of trusted counselors and advisors to executives and the C-suite, communication professionals must no longer just have excellent communication skills, but they must understand and speak the language of the business world. The challenge is that many communication graduates and professionals did not go to business school and do not hold an MBA.Business Acumen for Strategic Communicators: The Workbook provides the essential practical learning needed to help upskill communication professionals into bona fide business leaders and advisors. Through briefs, exercises and discussion activities, readers will learn to analyze and interpret key business materials produced by companies and nonprofit organizations, including CEO letters, annual reports, financial statements, earnings releases, CSR, DEI and ESG reports, and more. A revised and expanded glossary is provided, as are answer keys for the exercises.Drawing on the success of Ragas and Culp's prior books, this innovative workbook offers hands-on learning opportunities to help put newly acquired business acumen knowledge into practice.
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
EUR 29,11
Anzahl: 4 verfügbar
In den WarenkorbZustand: New. pp. 320.
Sprache: Englisch
Verlag: Emerald Publishing Limited, GB, 2024
ISBN 10: 1837970858 ISBN 13: 9781837970858
Anbieter: Rarewaves USA, OSWEGO, IL, USA
Paperback. Zustand: New. Business fluency is essential today for effective strategic communication. To fulfill the mandate of trusted counselors and advisors to executives and the C-suite, communication professionals must no longer just have excellent communication skills, but they must understand and speak the language of the business world. The challenge is that many communication graduates and professionals did not go to business school and do not hold an MBA.Business Acumen for Strategic Communicators: The Workbook provides the essential practical learning needed to help upskill communication professionals into bona fide business leaders and advisors. Through briefs, exercises and discussion activities, readers will learn to analyze and interpret key business materials produced by companies and nonprofit organizations, including CEO letters, annual reports, financial statements, earnings releases, CSR, DEI and ESG reports, and more. A revised and expanded glossary is provided, as are answer keys for the exercises.Drawing on the success of Ragas and Culp's prior books, this innovative workbook offers hands-on learning opportunities to help put newly acquired business acumen knowledge into practice.
Anbieter: Books Puddle, New York, NY, USA
Zustand: New. pp. 320.
Sprache: Englisch
Verlag: Emerald Publishing Limited, 2024
ISBN 10: 1837970858 ISBN 13: 9781837970858
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: As New. Unread book in perfect condition.
Sprache: Englisch
Verlag: Emerald Publishing Limited, GB, 2017
ISBN 10: 178743821X ISBN 13: 9781787438217
Anbieter: Rarewaves.com USA, London, LONDO, Vereinigtes Königreich
EUR 38,97
Anzahl: Mehr als 20 verfügbar
In den WarenkorbPaperback. Zustand: New. The most successful communication professionals are no longer just communication experts-they are masters of business. To serve as trusted advisors to the C-suite and to collaborate across the enterprise means it is necessary to have a strong grounding in business acumen. Mastering Business provides strategic communications and public relations students and professionals with expert insights and advice into the various major business functions and departments. From an assemblage of top strategic communication leaders comes this collection of more than 20 essays from current and former Chief Communications Officers (CCOs). The authors show the business areas that communicators help convene, integrate, and translate across their enterprises and to external stakeholders. Each chapter features a Career Spotlight by the CCO and a C-suite View response from a business leader, including CEOs, presidents, and CFOs from household names like GE, GM, Southwest Airlines, Starbucks, Walgreens Boots Alliance, and SAP. This collection provides readers with a rare view of the leadership roles played by top strategic communicators inside some of today's most well-known brands and organizations.
Zustand: New.
Sprache: Englisch
Verlag: Emerald Publishing Limited, GB, 2021
ISBN 10: 1838676627 ISBN 13: 9781838676629
Anbieter: Rarewaves.com USA, London, LONDO, Vereinigtes Königreich
EUR 39,00
Anzahl: Mehr als 20 verfügbar
In den WarenkorbPaperback. Zustand: New. Business acumen has emerged as a critical competency for communicators. But if you're a public relations, advertising or communication professional that didn't go to business school, how can you make sure you have the abilities and skills to evolve along with your role? Business Acumen for Strategic Communicators is the book for you. Offering a critical primer for the world of business, Ragas and Culp equip you with the must-have business know-how needed to understand everything from the language and thinking of C-suites and boardrooms, to organizational agility, business models, rules and regulations, the money and the numbers, and even how to read financial statements and reports. Written for communicators by communicators, the concepts in each chapter are illustrated by expert insight essays written by a diverse group of senior communications leaders, and packed full of case studies, interviews, key terms and cutting-edge research. Brands profiled include Aflac, Costco, CVS Health, Levi Strauss, Mayo Clinic, Southwest Airlines, Target and YMCA of America. With these critical business literacy skills in hand, you will be set to serve with success as strategic counselors to the organizational leaders that are your colleagues, clients, and business partners.
Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Zustand: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Anbieter: Biblios, Frankfurt am main, HESSE, Deutschland
Zustand: New. pp. 320.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 30,72
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 186 pages. 7.75x5.50x0.75 inches. In Stock.
Zustand: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
Zustand: As New. Unread book in perfect condition.
Sprache: Englisch
Verlag: Emerald Publishing Limited, GB, 2021
ISBN 10: 1838676627 ISBN 13: 9781838676629
Anbieter: Rarewaves USA, OSWEGO, IL, USA
Paperback. Zustand: New. Business acumen has emerged as a critical competency for communicators. But if you're a public relations, advertising or communication professional that didn't go to business school, how can you make sure you have the abilities and skills to evolve along with your role? Business Acumen for Strategic Communicators is the book for you. Offering a critical primer for the world of business, Ragas and Culp equip you with the must-have business know-how needed to understand everything from the language and thinking of C-suites and boardrooms, to organizational agility, business models, rules and regulations, the money and the numbers, and even how to read financial statements and reports. Written for communicators by communicators, the concepts in each chapter are illustrated by expert insight essays written by a diverse group of senior communications leaders, and packed full of case studies, interviews, key terms and cutting-edge research. Brands profiled include Aflac, Costco, CVS Health, Levi Strauss, Mayo Clinic, Southwest Airlines, Target and YMCA of America. With these critical business literacy skills in hand, you will be set to serve with success as strategic counselors to the organizational leaders that are your colleagues, clients, and business partners.
Zustand: New.
Zustand: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
Zustand: New.
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: New.