Thomas manoj (115 Ergebnisse)

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Zustand: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: REPRINT ] Publisher: Palgrave Macmillan Pub Date: 6/12/2015 Binding: Hardcover Pages: 232 REPRINT edition.

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HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Hardcover, blue glossy boards. Owner's inscription to verso of half-title, otherwise very good, 8vo. xiv, 564 pp.

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Paperback. Zustand: As New. 4to, paperback, spiral-bound. Near fine condition, bright & clean. 296 pp.

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Hardbound. Zustand: As New. New. Contents Vol. I Acknowledgements. Preface. 1. Introduction the marketing of sport. 2. Marketing in for profit and not for profit sport organisations. 3. Alternative paradigms and sport marketing. 4. Understanding the sport marketing environment. 5. Sport and consumer buying behaviour. 6. Sports organisation buying behaviour. 7. Segmentation targeting and positioning in sport. 8. Sport market research and marketing information systems. 9. Managing sport products and services. 10. Developing and extending sports brands. 11. The sports integrated marketing communications mix. 12. Direct database and on line marketing in sport. Vol. II 13. Sport sponsorship endorsements and naming rights. 14. Sports public relations. 15. Pricing sports and sports pricing strategies. 16. Distribution channels and sports logistics. 17. Sports goods retailing. 18. Strategic sport marketing. 19. Achieving competitive advantage and leading strategic change in sport organisations. 20. International sports marketing and globalisation. 21. Organisation implementation management and control of marketing in sport. 22. Managing service quality and innovation in sport. 23. The future for sport marketing. 24. The marketing of sport a practitioner perspective. Glossary. List of abbreviations. General sports marketing websites. From the Preface The main objective of this book is to provide an introduction to key aspects of sport marketing for both undergraduate and postgraduate students and also for physical education students. The book will also serve as a useful resource for staff involved in teaching on sport marketing and marketing related modules and programmes and for practitioners working as sport marketers and managers of sport businesses. 895 pp.…

Taschenbuch. Zustand: Neu. Neuware - 7 Petals is a journey, wherein you will discover a rich tapestry of our shared existence interwoven throughout its pages. This book explores profound themes with simplicity, inviting readers on a journey of growth and self-discovery. It will guide you to feel a connection with the Universe and help you embrace the unfolding of life's moments. I believe it will resonate deeply with you. We are created to reign, even in the face of failure.…

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Zustand: New. pp. 238.

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PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

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Paperback. Zustand: New. Blockchain is an emerging platform for developing decentralized applications and data storage, over and beyond its role as a platform for cryptocurrencies. This reference text provides a comprehensive discussion on blockchain technology from research and application perspective. Discusses different approaches for building distributed applications (DAPPS). Provides detailed listing and discussion of blockchain technology applications in solving real life problems. Covers proof of work (PoW) based blockchain consensus, and proof of stake (PoS) based blockchain consensus. Discusses blockchain algorithms including practical byzantine fault tolerance (PBFT) and simplified byzantine fault tolerance (SBFT). It comprehensively covers important topics including blockchain consensus algorithms, Ethereum, Hyperledger, blockchain scalability, smart contracts with solidity, ERC20 standards, building DApp with Golang, building DApp using Hyperledger, building PoCs with Hyperledger fabric, blockchain as a server, blockchain security and privacy. The text will serve as a useful text for senior undergraduate and graduate students in interdisciplinary areas including electronics and communications engineering, electrical engineering, computer science, and information technology.…

Hardcover. Zustand: Brand New. 223 pages. 8.75x5.75x1.00 inches. In Stock.