Yanich danilo (35 Ergebnisse)
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- Softcover
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Paperback. Zustand: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.
- Softcover
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- Softcover
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- Softcover
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- Softcover
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Paperback. Zustand: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica…, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.
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- Softcover
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Paperback. Zustand: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica…, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.
- Softcover
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PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
- Softcover
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Zustand: new.
- Softcover
- Erstausgabe
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Zustand: New. 2020. 1st Edition. Paperback. . . . . .
- Softcover
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Paperback. Zustand: Brand New. 260 pages. 9.00x6.00x0.75 inches. In Stock.
- Softcover
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Paperback. Zustand: new. Paperback. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridg…e Analytica, isn't the age of political ads on local TV coming to a close?You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover. Buying Reality compares the political ads, money and political stories on local television news in the 2016 Presidential and Down Ballot campaigns. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
- Softcover
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Zustand: New. pp. 256.
- Softcover
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Paperback / softback. Zustand: New. New copy - Usually dispatched within 4 working days.
- Softcover
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Zustand: New. 2020. 1st Edition. Paperback. . . . . . Books ship from the US and Ireland.
- Softcover
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Zustand: New. pp. 256.
- Hardcover
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Zustand: Good. Used Item. Does not include New Access Codes , Cd's or one time use items that come when New. This item is Used.
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- Softcover
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Paperback. Zustand: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica…, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.
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- Softcover
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Paperback. Zustand: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica…, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.
- Softcover
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Paperback. Zustand: new. Paperback. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridg…e Analytica, isn't the age of political ads on local TV coming to a close?You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover. Buying Reality compares the political ads, money and political stories on local television news in the 2016 Presidential and Down Ballot campaigns. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Zustand: New. Brand New.
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- Hardcover
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Zustand: New.
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- Hardcover
Anbieter: Rarewaves USA, OSWEGO, IL, USARarewaves USA
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EUR 161,92
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Hardback. Zustand: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica,… isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.
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- Hardcover
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- Hardcover
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Zustand: New.
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- Hardcover
Anbieter: GreatBookPricesUK, Woodford Green, Vereinigtes KönigreichGreatBookPricesUK
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Zustand: As New. Unread book in perfect condition.
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- Hardcover
Anbieter: Rarewaves USA United, OSWEGO, IL, USARarewaves USA United
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EUR 164,05
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Hardback. Zustand: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica,… isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.
- Hardcover
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Hardcover. Zustand: Brand New. 256 pages. 9.00x6.00x1.00 inches. In Stock.
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- Hardcover
- Print-on-Demand
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Gebunden. Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Über den AutorDanilo Yanich is a Professor of Urban Affairs and Public Policy at the Joseph R. Biden, Jr. School of Public Policy of the University of Delaware. He is the Associate Director of the school a…nd directs the maste.
