ISBN: 9780385540414 - to be a machine: adventures among cyborgs, utopians, hackers, and the futurists solving the modest problem of death (18 Ergebnisse)

Hardback. Zustand: Good. The Fourth P: Advertising and Personal Selling by Jacob Jacoby explores the critical role that advertising and personal selling play in the marketing mix, alongside the traditional elements of product, price, and place. This book examines the evolution of advertising strategies and personal selling techniques that influence consumer decisions. Jacoby delves into how these two components interact with one another and shape consumer perceptions and behaviors. By combining theory with practical insights, Jacoby illustrates how advertising and personal selling create a cohesive approach to driving customer engagement and sales. The book also explores the psychological mechanisms behind consumer responses to advertising campaigns and personal selling efforts, offering valuable insights for marketers looking to refine their strategies. A vital read for professionals in marketing and sales, this book provides a deep understanding of the importance of communication in building brand loyalty and influencing purchasing decisions.…

Hardcover. Zustand: Good. With dust jacket. It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience. Ex-Library.…

Zustand: good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.

Zustand: Good. The book may have minor cosmetic wear like creased spine, cover, scratches, curled corners, folded pages, minor sunburn, minor water damage, minor bent. The book may have some highlights, notes, underlined pages. Accessories such as CD, codes, toys, may not be included . Safe and Secure Mailer. No Hassle Return.…

Hardcover. Zustand: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Zustand: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardback. Zustand: Good. The Fourth P: Advertising and Personal Selling by Jacob Jacoby explores the critical role that advertising and personal selling play in the marketing mix, alongside the traditional elements of product, price, and place. This book examines the evolution of advertising strategies and personal selling techniques that influence consumer decisions. Jacoby delves into how these two components interact with one another and shape consumer perceptions and behaviors. By combining theory with practical insights, Jacoby illustrates how advertising and personal selling create a cohesive approach to driving customer engagement and sales. The book also explores the psychological mechanisms behind consumer responses to advertising campaigns and personal selling efforts, offering valuable insights for marketers looking to refine their strategies. A vital read for professionals in marketing and sales, this book provides a deep understanding of the importance of communication in building brand loyalty and influencing purchasing decisions.…

Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: good.

Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Hardcover. Zustand: Good. Book in Good condition.

Hardcover. Zustand: Like New. First Edition. First Edition, First Printing. Not price-clipped. Published by Doubleday Books, 2017. Octavo. Hardcover. Book is like new. Dust jacket is like new.100% positive feedback. 30 day money back guarantee. NEXT DAY SHIPPING! Excellent customer service. Please email with any questions. All books packed carefully and ship with free delivery confirmation/tracking. All books come with free bookmarks. Ships from Sag Harbor, New York.…

Hardcover. Zustand: Brand New. 288 pages. 9.75x6.50x1.00 inches. In Stock.

hardcover. Zustand: Befriedigend. 256 Seiten; 9780385540414.4 Gewicht in Gramm: 1.