Verlag: Perseus Books Group, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: Better World Books, Mishawaka, IN, USA
Erstausgabe
Zustand: Good. 1ST. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: More Than Words, Waltham, MA, USA
Zustand: Good. . . All orders guaranteed and ship within 24 hours. Your purchase supports More Than Words, a nonprofi t job training program for youth, empowering youth to take charge of their lives by taking charge of a business.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: SecondSale, Montgomery, IL, USA
Zustand: Acceptable. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Zustand: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Verlag: Perseus Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: ThriftBooks-Phoenix, Phoenix, AZ, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.1.
Verlag: Perseus Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.1.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Paperback. Zustand: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 1.01.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. Reprint. Used book that is in clean, average condition without any missing pages.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. Reprint. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. Reprint. Used book that is in excellent condition. May show signs of wear or have minor defects.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: The Maryland Book Bank, Baltimore, MD, USA
Erstausgabe
hardcover. Zustand: Very Good. First Edition. Used - Very Good.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Zustand: Good. Good condition. Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: Irish Booksellers, Portland, ME, USA
Zustand: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book.
Verlag: Wiley & Sons, Incorporated, John, 2001
ISBN 10: 1841121665 ISBN 13: 9781841121666
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. Used book that is in clean, average condition without any missing pages.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: Irish Booksellers, Portland, ME, USA
Zustand: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book.
Verlag: Basic Books October 2001, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: R Bookmark, Youngtown, AZ, USA
Hardcover. Zustand: Used - Good. Zustand des Schutzumschlags: Good.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: Gulf Coast Books, Memphis, TN, USA
Hardcover. Zustand: New.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: Your Online Bookstore, Houston, TX, USA
Hardcover. Zustand: New.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: BooksByLisa, Highland Park, IL, USA
Erstausgabe
Hardcover. Zustand: New. 1st Edition. STORED NEW. Book.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: Ergodebooks, Houston, TX, USA
Softcover. Zustand: Good. Revised ed. Ladies and gentlemen, please return your tray tables to the fully upright and locked position, suspend your disbelief and put on your tinfoil pyramid hats. We are now entering -- [cue lights, cue music] the Brand Dimension! Gonzo Marketing is a knuckle-whitening ride to the place where social criticism, biting satire, and serious commerce meet -- and where the outdated ideals of mass marketing and broadcast media are being left in the dust. As master of ceremonies at the wake for traditional one-size-fits-all marketing, Locke has assembled a unique guest list, from Geoffrey Chaucer to Hunter S. Thompson, to guide us through the revolution that is rocking business today, as people connect on the Web to form powerful micromarkets. These networked communities, based on candor, trust, passion, and a general disdain for anything that smacks of corporate smugness, reflect much deeper trends in our culture, which Locke illuminates with his characteristic wit. Just as gonzo journalism arose in response to "objective" news standards that claimed to foster fairness but in practice discouraged writers from speaking their minds in their own voices, so too does gonzo marketing call for a similar response to assumptions about consumer behavior that no longer relate to how people actually live their lives. Gonzo Marketing is not yet-another nostrum for hoodwinking the unwary. It's about market advocacy. It describes how "the artist formerly known as advertising" must do a 180. It's about transforming the marketing message from "we want your money" to "we share your interests." It's about tapping into, listening to, and even forming alliances with emerging on-line markets, who probably know more about your company than you do. It's a hip-hop cover of boring old best practices played backwards. The paradox is that companies that support and promote these communities can have everything they've always wanted: greater market share, customer loyalty, brand equity. Irreverent, penetrating, profoundly simple, and on-the-money, Gonzo Marketing is the raucous wake-up that no one interested in any aspect of twenty-first century business-from the trading floor right up to the boardroom-can afford to ignore.
Verlag: Capstone, 2001
ISBN 10: 1841121665 ISBN 13: 9781841121666
Anbieter: medimops, Berlin, Deutschland
Zustand: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: medimops, Berlin, Deutschland
Zustand: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: Books Unplugged, Amherst, NY, USA
Zustand: Good. Buy with confidence! Book is in good condition with minor wear to the pages, binding, and minor marks within 1.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: GF Books, Inc., Hawthorne, CA, USA
Zustand: Good. Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. 1.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: Lexington Books Inc, Idaho Falls, ID, USA
paperback. Zustand: Very Good.
Verlag: Basic Books, 2001
ISBN 10: 0738204080 ISBN 13: 9780738204086
Anbieter: Irish Booksellers, Portland, ME, USA
Zustand: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: New.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: GF Books, Inc., Hawthorne, CA, USA
Zustand: New. Book is in NEW condition. 1.
Verlag: Basic Books 10/17/2002, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: BargainBookStores, Grand Rapids, MI, USA
Paperback or Softback. Zustand: New. Gonzo Marketing: Winning Through Worst Practices 0.78. Book.
Verlag: Basic Books, 2002
ISBN 10: 0738207691 ISBN 13: 9780738207698
Anbieter: Book Deals, Tucson, AZ, USA
Zustand: New. New! This book is in the same immaculate condition as when it was published 1.