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master class brand planning (31 Ergebnisse)
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: Greenworld Books, Arlington, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Verkäuferbewertung 5 von 5 Sternen
Hardcover. Zustand: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: Goodwill Books, Hillsboro, OR, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: good. Signs of wear and consistent use.
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Hardcover. Zustand: Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority!
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 3,32
EUR 6,46 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 7 verfügbar
In den WarenkorbHardback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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A Master Class in Brand Planning : The Timeless Works of Stephen King
Sprache: Englisch
Verlag: Wiley & Sons, Incorporated, John, 2007
ISBN 10: 0470517913 ISBN 13: 9780470517918
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 5,40
EUR 5,77 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Zustand: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
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Zustand: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: Greener Books, London, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
EUR 5,12
EUR 18,45 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Used; Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
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Hardcover. Zustand: new. New Copy. Customer Service Guaranteed.
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Master Class in Brand Planning : The Timeless Works of Stephen King
Anbieter: GreatBookPrices, Columbia, MD, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: As New. Unread book in perfect condition.
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A Master Class in Brand Planning
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
EUR 46,57
EUR 6,77 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 15 verfügbar
In den WarenkorbHRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
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Master Class in Brand Planning : The Timeless Works of Stephen King
Anbieter: GreatBookPrices, Columbia, MD, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: New.
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A Master Class in Brand Planning: The Timeless Works of Stephen King (eng)
Anbieter: Brook Bookstore On Demand, Napoli, NA, Italien
Verkäuferbewertung 3 von 5 Sternen
EUR 47,29
EUR 8,00 Versand
Versand von Italien nach USAAnzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: new.
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Zustand: New. Satisfaction Guaranteed or your money back.
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 47,15
EUR 13,82 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
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Master Class in Brand Planning : The Timeless Works of Stephen King
Anbieter: GreatBookPricesUK, Woodford Green, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 46,56
EUR 17,31 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New.
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A Master Class in Brand Planning
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
EUR 59,20
EUR 7,50 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 3 verfügbar
In den WarenkorbZustand: New. pp. xliii + 351 Illus.
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Master Class in Brand Planning : The Timeless Works of Stephen King
Anbieter: GreatBookPricesUK, Woodford Green, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 51,53
EUR 17,31 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: As New. Unread book in perfect condition.
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irland
Verkäuferbewertung 5 von 5 Sternen
Erstausgabe
EUR 58,05
EUR 10,50 Versand
Versand von Irland nach USAAnzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In 1988, on Stephen King's retirement JWT published 'The King Papers' a small collection of Stephen King's published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine. Editor(s): Lannon, Judie; Baskin, Merry. Num Pages: 396 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 250 x 166 x 28. Weight in Grams: 818. . 2007. 1st Edition. Hardcover. . . . .
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: Kennys Bookstore, Olney, MD, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. In 1988, on Stephen King's retirement JWT published 'The King Papers' a small collection of Stephen King's published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine. Editor(s): Lannon, Judie; Baskin, Merry. Num Pages: 396 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 250 x 166 x 28. Weight in Grams: 818. . 2007. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.
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Zustand: New. pp. xliii + 351.
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: BennettBooksLtd, Los Angeles, CA, USA
Verkäuferbewertung 5 von 5 Sternen
hardcover. Zustand: New. In shrink wrap. Looks like an interesting title!
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A Master Class In Brand Planning The Timeless Works of Stephen King
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 90,59
EUR 14,42 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 1st edition. 396 pages. 9.75x6.75x1.00 inches. In Stock.
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EUR 54,38
EUR 48,99 Versand
Versand von Deutschland nach USAAnzahl: Mehr als 20 verfügbar
In den WarenkorbGebunden. Zustand: New. Every planner needs this book - and the brave ones will give it to their clients, too. (Admap, November 2007) A valuable reference book for today s practitioners, as well as a unique source of sophisticated, contemporary thinking. (Retail & Leisure Inter.
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A Master Class in Brand Planning : The Timeless Works of Stephen King
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Buch. Zustand: Neu. Neuware - 'What is a Brand ' by Stephen King was one of the most influential pieces of work ever and has had a lasting influence on the way in which I think about brands. A few years ago I had the extraordinary experience of re-visiting the video of it made by Stephen and Jeremy Bullmore and the stunning thing was how prescient they had been some thirty years previously. Indeed, the only thing they had not foreseen was the internet - everything else they got right.--Hamish Pringle, Director General, IPAMartin Mayer, the well-known investigative journalist, has described the present-day American advertising business more accurately than any other writer. He did this in his book Whatever Happened to Madison Avenue Advertising in the '90s. I quote from page 191: 'Thompson in London had become what Ogilvy was the first to call 'a teaching hospital,' where the researcher Stephen King developed philosophies of branding that were carried to America by John Philip Jones and Timothy Joyce.'There is very little doubt today that branding is at the top of most marketing professionals' minds in the United States. But 'top of mind' is not quite the same as 'in the bloodstream.' Packaged goods advertisers in the United States are currently forced to spend three timesas much money below the line on price cutting, as above the line on brand-building media advertising. It is to be hoped that the book of Stephen's papers will inject a powerful serum into the bloodstream of American marketers, to help them develop a strategic response to the power of the retail trade which is at the moment debilitating and even emasculating many American brands.--John Philip Jones, Professor, S.I. Newhouse School of Public Communications, Syracuse University, New York, USAKing's relentless thirst to understand, rigour of questioning and breadth of learning remain an inspiration. A profoundly rewarding, and rather humbling read.--Adam Morgan, author of Eat the Big Fish, and The Pirate InsideIn a world of greasers and drama queens, Stephen King was the still small voice of reason. Ever polite and ever intelligent, his analysis provided real insights. We all learned from him and this book should enable many more to do so.--Tim Ambler, MA (Oxford) SM (MIT), Senior Fellow, Marketing, LBSStephen was a great interpreter of research and a great judge of when to use specific methodologies whether they were qualitative or quantitative. He was comfortable with both. He was and remains a very great inspiration to market researchers in companies and in research and ad agencies. Dr Liz Nelson OBEKing writes of our industry, at its best, representing 'Creative imagination subjected to critical control.' He could have been describing his own mind and approach, which have inspired generations of brand managers and planners and remain deeply relevant today. This book should be required reading for everyone entering the business, and serve as a reminder to the rest of us that however high we think we have set our standards, they are probably not high enough.--Jon Steel, Planning Director, WPP.
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A Master Class in Brand Planning: The Timeless Works of Stephen King
Anbieter: Mispah books, Redhill, SURRE, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
EUR 115,28
EUR 28,85 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
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A Master Class in Brand Planning (Hardcover)
Sprache: Englisch
Verlag: John Wiley & Sons Inc, New York, 2007
ISBN 10: 0470517913 ISBN 13: 9780470517918
Anbieter: Grand Eagle Retail, Bensenville, IL, USA
Verkäuferbewertung 5 von 5 Sternen
Erstausgabe Print-on-Demand
Hardcover. Zustand: new. Hardcover. In 1988, on Stephen Kings retirement JWT published The King Papers a small collection of Stephen Kings published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine. This book is comprised of a selection of 20-25 of Stephen Kings most important articles, each one introduced by a known and respected practitioner who, in turn, describes the relevance of the particular original idea to the communications environment of today. The worth of this material is that, although the context in which the original papers were written is different, the principles themselves are appropriate to marketing communications in todays more complex media environment. The book will serve as a valuable reference book for todays practitioners, as well as a unique source of sophisticated, contemporary thinking. In 1988, on Stephen King's retirement JWT published 'The King Papers' a small collection of Stephen King's published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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A Master Class In Brand Planning The Timeless Works of Stephen King
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 61,27
EUR 14,42 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 1st edition. 396 pages. 9.75x6.75x1.00 inches. In Stock. This item is printed on demand.
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A Master Class in Brand Planning (Hardcover)
Sprache: Englisch
Verlag: John Wiley & Sons Inc, New York, 2007
ISBN 10: 0470517913 ISBN 13: 9780470517918
Anbieter: CitiRetail, Stevenage, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Erstausgabe Print-on-Demand
EUR 52,28
EUR 42,69 Versand
Versand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: new. Hardcover. In 1988, on Stephen Kings retirement JWT published The King Papers a small collection of Stephen Kings published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine. This book is comprised of a selection of 20-25 of Stephen Kings most important articles, each one introduced by a known and respected practitioner who, in turn, describes the relevance of the particular original idea to the communications environment of today. The worth of this material is that, although the context in which the original papers were written is different, the principles themselves are appropriate to marketing communications in todays more complex media environment. The book will serve as a valuable reference book for todays practitioners, as well as a unique source of sophisticated, contemporary thinking. In 1988, on Stephen King's retirement JWT published 'The King Papers' a small collection of Stephen King's published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
