Titel: The Change Function: Why Some Technologies Take Off and Others Crash and Burn
Verlag: Portfolio Hardcover (edition First Edition)
Erscheinungsjahr: 2006
Sprache: Englisch
ISBN-10: 1591841321
ISBN-13: 9781591841326
Einband: Hardcover
Auflage: First Edition.
Zustand: Very Good

�ber diesen Titel

Inhaltsangabe

An irreverent analysis of the factors that shape the successes and failures of various technological innovations explains the importance of understanding a consumer market's fear of change, discussing the patterns that have marked the rollouts of computer, cell phone, and other technologies. 25,000 first printing.

�ber die Autorin bzw. den Autor

Pip Coburn is the founder of Coburn Ventures, an advisory services firm. Before starting his own company, he was a managing director and global technology strategist in the technology group of UBS Investment Research, where he oversaw 120 technology and telecom analysts worldwide.

��ber diesen Titel� kann sich auf eine andere Ausgabe dieses Titels beziehen.

Anbieterinformationen

BooksRun helps to save money on textbooks. We are committed to providing each customer with the highest standard of customer service. Please pay close attention to the description of the book and its condition you are ordering. If you have any questions or issues, please make sure to contact us first so we could resolve them. All orders are shipped on the same or the next business day. It usually takes 1 to 5 business days to receive your item if you choose expedited shipping. All orders submitted are eligible for a return within 30 days after the delivery. Thanks for shopping with us!

Zur Homepage des Verk�ufers